Halo Top Ice Cream: Justin Woolverton

Halo Top Ice Cream: Justin Woolverton

In one of the most remarkable feats ever performed by a frozen dessert, Halo Top ice cream became the best-selling pint in America just six years after launch. Its founder Justin Woolverton was a frustrated lawyer who developed the recipe in his Cuisinart, mixing Stevia, egg whites and fruit into a low-calorie treat that tasted good enough to sell. Many recipes later—some runny, some rock-hard—Justin got the ice cream into stores; and soon, social media was flooded with images of people polishing off the 300-calorie pints. After outselling Häagen-Dazs and Ben & Jerry’s in 2017, Halo Top’s charisma faded, and a slew of new competitors entered the field. In 2019, Justin sold the company for an undisclosed amount, and now enjoys his ice cream at a less frenetic pace.


This episode was produced by Kerry Thompson, with music by Ramtin Arablouei

Edited by Neva Grant, with research help from Alex Cheng.


You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(818)

Chobani: Hamdi Ulukaya (2022)

Chobani: Hamdi Ulukaya (2022)

As a newly arrived immigrant from Turkey, Hamdi Ulukaya learned to be resourceful, determined, and even stubborn when he needed to be. All those traits would serve him well as he began to navigate the...

14 Heinä 20251h 28min

Advice Line with Norma Kamali of Norma Kamali (November 2024)

Advice Line with Norma Kamali of Norma Kamali (November 2024)

Iconic fashion designer Norma Kamali joins Guy on the Advice Line, where they answer questions from three early stage founders. Plus, Norma shares her take on balancing a strong creative vision with t...

10 Heinä 202550min

Rick Steves' Europe: Rick Steves (2021)

Rick Steves' Europe: Rick Steves (2021)

Rick Steves spent the summer after high school backpacking through Europe on two dollars a day—sleeping on the floor, sneaking into museums, and subsisting on a diet of bread and jam. When he came hom...

7 Heinä 20251h 17min

Advice Line with Jim Koch of Boston Beer Company (August 2024)

Advice Line with Jim Koch of Boston Beer Company (August 2024)

Boston Beer Company founder Jim Koch joins Guy on the Advice Line, where they answer questions from three founders about finding product-market fit.Today, we meet Kim, whose tropical-inspired apparel ...

3 Heinä 202551min

Talenti: Josh Hochschuler

Talenti: Josh Hochschuler

After falling in love with the gelato shops of Buenos Aires, Josh Hochschuler came home to Dallas with a bold idea: bring authentic Argentine gelato to the U.S. He raised $600,000 from friends and fam...

30 Kesä 20251h 12min

Advice Line with Eric Ryan of Method

Advice Line with Eric Ryan of Method

Method co-founder and serial entrepreneur Eric Ryan joins Guy on the Advice Line to answer questions from three early-stage founders. Plus, Eric shares his strategies for entering new market categorie...

26 Kesä 202546min

UNTUCKit: Chris Riccobono

UNTUCKit: Chris Riccobono

On a trip to Las Vegas, Chris Riccobono found himself wearing the same J.Crew shirt over and over; it was the only dress shirt he had that looked good untucked. All of his other button-downs were too ...

23 Kesä 20251h 13min

Advice Line with Marcia Kilgore of Beauty Pie

Advice Line with Marcia Kilgore of Beauty Pie

Serial entrepreneur Marcia Kilgore — founder of brands like Beauty Pie and Soap & Glory — joins Guy on the Advice Line, where they answer questions from three early-stage founders managing uncertainty...

19 Kesä 202539min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
rss-rahamania
herrasmieshakkerit
ostan-asuntoja-podcast
rss-seuraava-potilas
rss-20-30-40-podcast
rahapuhetta
rss-inderes-femme
rss-paasipodi
rss-myynnilla-on-asiaa-kert-kenner
taloudellinen-mielenrauha
rss-sami-miettinen-neuvottelija
yrittaja
raksapodi
rss-lahtijat
rss-startup-ministerio
rss-sisalto-kuntoon