Does Business Really Slow Down in August?

Call it August, call it Christmas, call it winter - every business has a "quiet" season.

In this episode of Challenging the Norm, Lindsey and Paul explore the " August slowdown," what it actually means, and how to make the most of it.

They dig into the pitfalls, why you need to plan for downtime, and whyLindsey doesn't buy into the narrative that nobody buys.

Paul talks about the importance of time away from the business, and how, if you don't plan for it, that time disappears... and you might even end up doing more in the business, not less.

Lindsey also brings a different angle: at the start of your journey, taking no holiday at all can feel like the only option. She talks through what to do about it.

Together, they discuss:

➡️The negative narrative around holidays and business slowing down

➡️Why you need to plan how you'll use downtime or slower periods

➡️The challenge of stepping away, and tips for making the return easier

➡️How your business model needs to allow you to step away

➡️What you're willing to risk, and where your boundaries sit

➡️Keeping your pipeline fed (and nurtured) over the summer.

If you're just starting out, this one's not to be missed.

Lindsey and Paul share why you need to step away from your business and what happens when you don't.

Paul encourages you to get clear on what you want to do during the slower months and decide in advance where your attention is needed, so you come back with confidence.

Lindsey reminds us that while the early days call for hard work, setting boundaries around your time supports your long-term development and gives you the energy to grow your business in a way that aligns with your values.

Wherever you are in business, this is one to listen to.

Next episode: we're talking about success, and what it really means to you.

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Want to connect with us?

Paul Snelluses neuroscience to help business leaders unlock success through apeople-first lens.
🌐 https://www.dnaneuroanalytics.com/
🔗 https://www.linkedin.com/in/paulksnell/

Lindsey Burdenempowers business owners to shape a business that works for them — sustainably, confidently, and on their terms.
🌐 https://lindseyburden.com/
🔗 https://www.linkedin.com/in/lindsey-burden/

ABOUT THE PODCAST

Challenging the Norm: His and Hers Look at Life and Business is for solopreneurs, entrepreneurs, andbusiness owners who want to grow a successful business without burnout or unthinkinglyfollowing the latest trend.

If you’re overwhelmed by information overload, losing sight of your priorities, or stuckon the hamster wheel of “do more,” this show is for you.

With 50+ years of combined experience, Lindsey Burden and Paul Snell bring real talk, practical insight, and thoughtful challenge — helping you cut through the noise and build a business that truly works for you.

Business doesn’t have to be louder, faster, or harder to be successful.

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