179 | Stay Weird: Why Distinctive Brands Win Premium Clients

179 | Stay Weird: Why Distinctive Brands Win Premium Clients

Being polished, professional, and perfectly buttoned-up might actually be making your brand easier to ignore. In this episode, I’m talking about why weirdness, distinctiveness, and being unmistakably YOU can be a powerful business advantage, especially when you’re selling premium offers. I share what an unforgettable night at an Angine de Poitrine concert taught me about standing out, the research showing that distinctive brands are worth paying more for, and examples from Dolly Parton, Liqui...

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Jaksot(180)

178 | The inner work needed to sell high-ticket offers, featuring business coach Becky Keen

178 | The inner work needed to sell high-ticket offers, featuring business coach Becky Keen

If you've ever talked yourself out of raising your prices or let that little voice say "who do I think I am to charge that much", this episode is for you. I'm sitting down with my longtime friend and ...

24 Syys 40min

177 | I stopped podcasting. Here’s why and what’s next.

177 | I stopped podcasting. Here’s why and what’s next.

388,800 minutes. That's how long it had been since I last took to my microphone, and in this episode I'm telling you exactly what happened. Back in December 2025, I was in a real funk. I'd just turned...

24 Syys 10min

Share this powerful piece of authority content to attract premium clients in 2026

Share this powerful piece of authority content to attract premium clients in 2026

Want to position yourself as the go-to expert in 2026? I'm sharing the one writing prompt that'll make your ideal clients sit up and pay attention - and it's easier than you think. This content stra...

31 Joulu 20256min

Looking back and ahead - 11 reflective prompts to set achievable goals for business and life in 2026

Looking back and ahead - 11 reflective prompts to set achievable goals for business and life in 2026

It's that time of year when everything feels like a whirlwind - wrapping up business, closing final sales, and creating holiday magic for the whole family. If you're heading into 2026 feeling a littl...

24 Joulu 202512min

Top 6 marketing & copywriting trends for 2026

Top 6 marketing & copywriting trends for 2026

The marketing landscape is shifting fast, and 2026 is gonna reward business owners who prioritize clarity, humanity, and true community over viral trends and algorithm chasing. In this episode, I'm s...

17 Joulu 202522min

What’s saving my life right now - December 2025

What’s saving my life right now - December 2025

In this episode, I'm taking a pause from the business hustle to share what's actually keeping me grounded and functioning during this busy season. Hear all about my new skincare obsession (complete w...

10 Joulu 202518min

You're invited to the Get'er Done Holiday Mixer

You're invited to the Get'er Done Holiday Mixer

The holiday season hits different when you're a Gen X business owner juggling kids' recitals, aging parents, and trying to keep your business running. I'm sharing how to set up your marketing so you ...

2 Joulu 20255min

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