How to Persuade: The Science Marketers Need to Know

How to Persuade: The Science Marketers Need to Know

Do you want to persuade more people to take action? Wondering how the latest behavioral science can help your marketing? To explore how to be more persuasive in your marketing, in this episode I interview Jonah Berger. Jonah is a marketing professor at the University of Pennsylvania’s Wharton School and author of the books, Contagious and Invisible Influence. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.

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SlideShare: How to Market Your Business With This Growing Platform

SlideShare: How to Market Your Business With This Growing Platform

Do you use SlideShare? Are you looking for more leads? In this episode, I interview Todd Wheatland, author of The Marketer’s Guide to SlideShare. He’s also head of Thought Leadership at Kelly Services...

27 Maalis 201340min

Facebook Marketing for Small Business: What You Need to Know

Facebook Marketing for Small Business: What You Need to Know

Is your business on Facebook? Are you wondering how a small business can benefit from Facebook marketing? In this episode, I interview Ramon Ray, the author of The Facebook Guide to Small Business Mar...

27 Maalis 201333min

The Future: How Shared Experiences Are Reshaping Business

The Future: How Shared Experiences Are Reshaping Business

Are you wondering where the future of business is heading? Do you want to know how shared consumer experiences are impacting business? In this episode, I interview Brian Solis, digital analyst at the ...

20 Maalis 201332min

Kickstarter: How Crowd Funding Is Changing Business

Kickstarter: How Crowd Funding Is Changing Business

Have you considered crowd funding? Are you wondering how it can help your business grow? In this episode, I interview Richard Bliss, host of the podcast Funding the Dream on Kickstarter. He’s also a c...

13 Maalis 201338min

Becoming a Blogger: Do You Have What it Takes?

Becoming a Blogger: Do You Have What it Takes?

Are you thinking of starting a blog or restarting your blog? Do you wonder if you have what it takes to attract a strong blog audience? In this episode, I interview Stanford Smith, co-author of Born t...

7 Maalis 201335min

Creating Persuasive Videos: How to Move Viewers to Action

Creating Persuasive Videos: How to Move Viewers to Action

Do you create marketing videos? Are you wondering how to get people to go from passive observers to active participants? In this episode, I interview James Wedmore, author of The YouTube Marketing Boo...

28 Helmi 201339min

Generating Leads With LinkedIn: What You Need to Know

Generating Leads With LinkedIn: What You Need to Know

Do you use LinkedIn for business? Are you wondering how you can use LinkedIn to generate quality leads? In this episode, I interview Stephanie Sammons, who blogs at Build Online Influence and is the C...

20 Helmi 201336min

List Building With Social Media: How to Grow Your Email List

List Building With Social Media: How to Grow Your Email List

Do you want to grow your email list? Wondering how social media can help you grow a list of prospects? In this episode, I interview Amy Porterfield, co-author of Facebook Marketing All-in-One for Dumm...

13 Helmi 201333min

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