Ep. 13: The Role of Consultancy with Sam Tomlinson, Partner at PwC

Ep. 13: The Role of Consultancy with Sam Tomlinson, Partner at PwC

In this week’s episode of the AdTech Heroes podcast, we speak with Sam Tomlinson, Partner at PwC, to talk about the role of the consultancy.

Sam works as the media and entertainment leader for PwC in the UK. In 2021, Sam was recognized as one of Campaign's ‘40 Over 40’ influential figures in UK media.

PwC is a world-recognized, multi-award-winning marketing and media assurance team, covering:

  • Customer insight marketing
  • Transformation and effectiveness
  • Media assurance
  • Audience reporting
  • Campaign delivery

At the beginning of the episode, we learn more about Sam’s career. He joined PwC 22 years ago as a trained accountant and auditor. Around five years ago, Sam saw that marketing and media were becoming more important and therefore set up his team.

While Sam started in accounting, he was always interested in media and is a self-confessed ‘media junkie.’

Brands like working with PwC thanks to its strong experience in media and its professionalism. Sam says that the industry has warmly welcomed consultancies in general since their introduction into the sector.

Toward the end of the episode, we learn that given any superhero power in tech, Sam would choose to have the ability to distinguish the truly valuable parts of digital advertising.

Learn more about the role of consultancy in adtech, by tuning in to the latest episode of the AdTech Heroes podcast with Sam Tomlinson, Partner at PwC.

We’d love to hear from you

Schedule a call with one of our contextual advertising experts today at https://Seedtag.com

Jaksot(57)

Ep. 9: On the Evolving Role of Agencies with James Buckle, Chief Digital Officer at PHD

Ep. 9: On the Evolving Role of Agencies with James Buckle, Chief Digital Officer at PHD

On this week’s episode of the AdTech Heroes podcast, we speak with James Buckle, chief digital officer of PHD global business at PHD. PHD is a growth-focused media and marketing communications agency,...

21 Joulu 202138min

Ep. 8: On the Role of the CMO with Rami Zahran, Group Chief Marketing and Communications Officer of Saudi German Health

Ep. 8: On the Role of the CMO with Rami Zahran, Group Chief Marketing and Communications Officer of Saudi German Health

In this week’s episode of the AdTech Heroes podcast, we discuss the role of the CMO with Rami Zahran, Group Chief Marketing and Communications Officer of Saudi German Health. The episode begins with R...

7 Joulu 202133min

Ep. 7: On Diversity in Ad Tech with Azad Ali from Spark Foundry UK, and Sumeet Patpatia from Schibsted

Ep. 7: On Diversity in Ad Tech with Azad Ali from Spark Foundry UK, and Sumeet Patpatia from Schibsted

In this week’s episode of the AdTech Heroes podcast, we discuss diversity and inclusion with Azad Ali, Head of Performance Insight at Spark Foundry UK, and Sumeet Patpatia, Global Head of Diversity, I...

27 Marras 202135min

Ep. 6: On Digital Recruitment with Edward Steer, CEO at Sphere Digital Recruitment

Ep. 6: On Digital Recruitment with Edward Steer, CEO at Sphere Digital Recruitment

In this week’s episode of the AdTech Heroes podcast, we discuss digital recruitment with Edward Steer, Co-Founder and CEO at Sphere Digital Recruitment. Sphere Digital Recruitment places candidates in...

9 Marras 202139min

Ep. 5: On Corporate Trading with Dom Blacklock, Vice President Programmatic at Active International

Ep. 5: On Corporate Trading with Dom Blacklock, Vice President Programmatic at Active International

In this week’s episode of the AdTech Heroes podcast, we interview Dom Blacklock, Vice President Programmatic at Active International. A focus of the conversation is about barter, otherwise known as co...

13 Loka 202126min

Ep. 4: On the Role of the Programmatic Trader with Anam Amin, Senior Digital Supply and Product Manager at Publicis Groupe

Ep. 4: On the Role of the Programmatic Trader with Anam Amin, Senior Digital Supply and Product Manager at Publicis Groupe

In this week’s episode of the AdTech Heroes podcast, we speak with Anam Amin, Senior Digital Supply and Product Manager at Publicis Groupe, to discuss the role of the programmatic trader. Publicis Gro...

6 Loka 202128min

Ep. 3: On Digital Video with Barry John, Head Of Sales Operations at Channel 4

Ep. 3: On Digital Video with Barry John, Head Of Sales Operations at Channel 4

In this week’s episode of the AdTech Heroes podcast, we discuss digital video with Barry John, Head Of Sales Operations at Channel 4. Barry begins the episode by sharing more about his background in d...

29 Syys 202148min

Ep. 2: On Digital Advertising from a Publisher’s Perspective with Lucy Marchington, Media Director at the Financial Times

Ep. 2: On Digital Advertising from a Publisher’s Perspective with Lucy Marchington, Media Director at the Financial Times

In this week’s episode of AdTech Heroes podcast, we chat with Lucy Marchington, Media Director at the Financial Times. During Lucy’s time at the Financial Times, she has established the audience mark...

27 Syys 202136min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-draivi
rss-seuraava-potilas
rss-sami-miettinen-neuvottelija
oppimisen-psykologia
rss-rahamania
pomojen-suusta
rss-porssipuhetta
rss-lahtijat
rss-inderes
inderespodi
taloudellinen-mielenrauha
ostan-asuntoja-podcast
kasvun-kipuja
rss-h-asselmoilanen
herrasmieshakkerit
rss-bisnesta-bebeja