Abby Jimenez: Best-Selling Author and Founder of Nadia Cakes
Second Life18 Maalis 2024

Abby Jimenez: Best-Selling Author and Founder of Nadia Cakes

From building the wildly successful bakery mini-chain Nadia Cakes to becoming a best-selling romance author, Abby Jimenez is no stranger to a career pivot. Jimenez spent her early career in a variety of service and retail roles, but when she was suddenly let go from her job as a retail manager, she leaned into her love of baking. With a Michaels cake-decorating course under her belt, Jimenez soon began selling cakes and cupcakes out of her home kitchen, and since then, her bakery, Nadia Cakes, has opened three brick-and-mortar locations, was crowned the winner of Food Network’s Cupcake Wars, and has grown its menu to include over 200 cupcake flavors. After successfully growing Nadia Cakes, Jimenez began writing romance novels in her newly earned free time. With some encouragement from her family and constructive feedback from online critique groups, she turned yet another hobby into a full-on career and has since published five novels. Jimenez’s sixth novel, Just for the Summer, comes out on April 2. Preorder it today here: https://www.barnesandnoble.com/w/just-for-the-summer-abby-jimenez/1143886130?ean=9781538769409.

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Nancy Silverton: Celebrity Chef, Restaurateur, and Author

Nancy Silverton: Celebrity Chef, Restaurateur, and Author

It started with a crush. Renowned chef, restaurant owner, and author Nancy Silverton first developed an interest in the food industry because she had a crush on a student cook at the dining hall of her college dorm and convinced him to hire her in the kitchen. Learn how she went from being a pastry chef to running her own empire and winning the food industry's highest honor.

25 Helmi 20191h 1min

Raissa Gerona: Revolve Chief Brand Officer

Raissa Gerona: Revolve Chief Brand Officer

L.A.-based retailer Revolve paved the way for influencer trips that now take over your Instagram feed, and Raissa Gerona is the brains behind the site's innovative strategy. Early in her career, she dealt with her parents' disapproval of her career path and a business failure, but you can bet she learned a thing or two on her way to becoming Revolve's chief brand officer.

18 Helmi 201946min

Sara & Erin Foster: Bumble Heads of Creative

Sara & Erin Foster: Bumble Heads of Creative

Erin and Sara Foster are nothing if not honest. In the newest episode of Second Life, the sisters get real about feeling in over their heads, pursuing careers that paid the bills but weren't fulfilling, and regretting not going to college. Whether you know the Fosters from their parody-reality show on VH1, Barely Famous, or from their current positions as the heads of creative at Bumble, you'll learn a whole new side to the sisters.

11 Helmi 201949min

Shiona Turini: Stylist and Costume Designer

Shiona Turini: Stylist and Costume Designer

Shiona Turini has the résumé that anyone with a dream of working in fashion envies. In episode 50 of Second Life, she shares what she learned cutting her teeth at the industry's major print magazines before fearlessly moving into freelance styling and finally transitioning into costume design for HBO's acclaimed tv series Insecure.

4 Helmi 201951min

Sierra Tishgart: Great Jones Co-Founder

Sierra Tishgart: Great Jones Co-Founder

Everyone has interests outside of work, but not everyone knows how to turn their side hustle into a successful business. But it's safe to say that Sierra Tishgart, co-founder of cookware brand Great Jones, knows a thing or two about the transition. In the newest episode of Second Life, Tishgart tells Hillary Kerr how she went from being a Teen Vogue intern to becoming an entrepreneur in home cookware.

28 Tammi 201949min

Kendra Scott: Designer and CEO

Kendra Scott: Designer and CEO

How do you go from being a hat maker to running a billion-dollar jewelry brand? In episode 48 of Second Life, Kendra Scott tells Hillary Kerr about the embarrassment of dropping out of college, learning retail "the hardest way possible," and how she transitioned from running a hat store to creating one of the most successful jewelry brands on the market.

21 Tammi 201954min

Hannah Bronfman: HBFit Founder, DJ, and Author

Hannah Bronfman: HBFit Founder, DJ, and Author

Like many of us, Hannah Bronfman's most valuable college experience came from outside the classroom. Bronfman successfully pivoted from being a sculpture major to becoming fashion's favorite DJ and wellness master. In episode 47 of Second Life, Bronfman tells Hillary Kerr how she's learned to cope with the failure of a business venture, understand her worth, and inspire fans to lead a healthier, happier life.

14 Tammi 201935min

Aimee Song: Fashion Blogger, Influencer, and Author

Aimee Song: Fashion Blogger, Influencer, and Author

Aimee Song's rise to fashion blogger stardom is a lesson in what you can accomplish by following your passions. The fashion guru behind Song of Style got her start working as a receptionist at a construction company right out of high school while saving up money to pay her own college tuition. It was there that she got her first taste for architecture and design and decided to go to school at the Academy of Art in San Francisco. However, one job interview changed everything. "I got the job because of my outfit," she tells Hillary Kerr on episode 46 of Second Life.

7 Tammi 201938min

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