Nice: Wine Fit for Purpose...Whenever, Wherever!
Brand Growth Heroes17 Joulu 2021

Nice: Wine Fit for Purpose...Whenever, Wherever!

Nice describes itself as a 'Future Wine Company'. This modern, accessible brand offers wine in cans AND in boxes, so that you can have a great glass of wine wherever you are... without having to buy or open a whole bottle.

Founders Lucy Wright and Jeremy May talk to Fiona about their massive multi-channel growth since launch, about the consumer and trade customer frictions that they're solving, about how they approached their recent round of funding and finally about the importance they place on people and culture.

Jaksot(122)

Update episode & launch of Brand Growth Blueprint online Growth Strategy programme

Update episode & launch of Brand Growth Blueprint online Growth Strategy programme

Hello everyone! In celebration of hitting 10.5K downloads, welcome to the first UPDATE episode of Brand Growth Heroes podcast, where I'm going to spend just 5 minutes or so telling you what you can ex...

22 Marras 20205min

The Little Soap Company: Parallels between Food/Personal Care with Emma Heathcote-James, Founder/ CEO.

The Little Soap Company: Parallels between Food/Personal Care with Emma Heathcote-James, Founder/ CEO.

So here’s a question for you:Which grocery category of non-edible products do you shop making increasingly careful choices around the products’ ingredients, choosing your favourites based on something...

15 Syys 202041min

The Carbonated Soft Drinks Revolution: Real Fruit Sodas and Dalston's Soda Co. Interview with Dan Broughton Co-Founder & CEO

The Carbonated Soft Drinks Revolution: Real Fruit Sodas and Dalston's Soda Co. Interview with Dan Broughton Co-Founder & CEO

Across the Western world, the Carbonated Soft Drinks category is experiencing real transformation… thanks to the sugar backlash, the resulting sugar tax and the fight against plastic. I recently he...

8 Syys 202042min

Oatly: the Insurgent Brand on Everyone's Lips. The 5 levers the UK team pulled to drive the business's #transformationalgrowth

Oatly: the Insurgent Brand on Everyone's Lips. The 5 levers the UK team pulled to drive the business's #transformationalgrowth

The case study in Category transformation that is on everyone’s lips right now is Oatly. But did you know that Oatly has been around for 30 years in the Dairy Alternatives Category? It’s onl...

19 Elo 202044min

How should your Approach to Marketing Investment Change as you become a Grown-up Brand?

How should your Approach to Marketing Investment Change as you become a Grown-up Brand?

Mark Mulhern is a Brand Performance Coach with a spectacular CV in brand advertising and through-the-line Marketing investment. He’s worked agency-side for the past 20+ years managing advertising acco...

12 Elo 202043min

Child labour in your Chocolate? Warning - it's worse than it was. Tony’s Chocolonely UK update episode.

Child labour in your Chocolate? Warning - it's worse than it was. Tony’s Chocolonely UK update episode.

How many of us eat chocolate or other cocoa-based products without realising – and this is deadly serious – that we could be unwittingly funding child labour and even child slavery in West Africa?Almo...

21 Heinä 202030min

Funding/investment 101 by Piper, the investment partner of choice of Propercorn, Mindful Chef and many many more!

Funding/investment 101 by Piper, the investment partner of choice of Propercorn, Mindful Chef and many many more!

It’s tough times out there for many brands. Even for the lucky ones who are seeing an increase in sales due to the current situation, future plans are up in the air and investment in growth is on paus...

9 Kesä 20201h 8min

Buymie On-Demand Grocery delivers in just 1hr… & it just got €2.2M in Funding

Buymie On-Demand Grocery delivers in just 1hr… & it just got €2.2M in Funding

Buymie was conceived when Founder Devan Hughes learned that the £9bn online retail grocery industry in UK & Irl, was loosing over £300M per year…and he reckoned it was therefore ripe for disruption.Bu...

18 Touko 202032min

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