140 - What is Human-Centered Design? — with Lauren Schwendimann

140 - What is Human-Centered Design? — with Lauren Schwendimann

Picture yourself at the airport. You’ve just returned from a long, arduous flight and you are exhausted. The last thing you want is to get in your car and make the lengthy drive home. So you open a ride sharing app, hail a car, and moments later you are on your way home. And the car is driving itself while you nap in the back seat. Strangely enough, if you live in the metro-Phoenix area, you can do that. All with the help of autonomous ride service, Waymo. Lauren Schwendimann is the interaction design lead for Waymo. Her and her team are responsible for designing all consumer touch points for the company. Both the app and the rider experience. If you thought designing a website was tough, imagine designing a driverless car experience. How do you quell that innate fear and skepticism of a robot driving you around? In this episode, we talk about human-centered design, the inherent challenges of new technology, and what skills you need to be a great UX designer. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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222 - The art of PR — with Lucy Werner

222 - The art of PR — with Lucy Werner

Lucy Werner wears many hats: public relations (PR) expert, business owner, author, coach, and mother. She is the founder of The Wern, a PR agency and design shop for startups, entrepreneurs, and indep...

4 Tammi 20231h 6min

221 - Making sense of YouTube — with Benji Travis and Tom Ross

221 - Making sense of YouTube — with Benji Travis and Tom Ross

People love YouTube for a variety of reasons, but it's most popular use: search engine. Unsure how to cut that mango? Here are twelve videos that will teach you. But how do you become that coveted top...

28 Joulu 20221h 1min

219 - Trust your gut (Part 1) — with Chris Do

219 - Trust your gut (Part 1) — with Chris Do

When you run a business, you earn the right to make any decision you want with it. You also accept the responsibility and outcome—good, bad, or otherwise. The choice is truly yours. But how do you kno...

14 Joulu 202258min

218 - The 3 pillars of great content — with Dakota Robertson

218 - The 3 pillars of great content — with Dakota Robertson

Dakota Robertson is a professional ghostwriter. Businesses and influencers hire him to write tweets that go viral and amass an audience. And he is damn good at it. In this podcast episode, Dakota shar...

7 Joulu 20221h 12min

217 - What is self-confidence? — with Chris

217 - What is self-confidence? — with Chris

What is the difference between self-esteem and self-confidence? And how do they affect who we are and what we believe we are capable of? In this candid conversation, Chris Do answers question from mem...

30 Marras 20221h 22min

216 - Business Q&A — with Chris D

216 - Business Q&A — with Chris D

In this special episode, Chris Do fields business questions and offers answers live and in real-time. Questions like: how do I raise my rates without losing clients, how do you measure creative impact...

23 Marras 20221h 24min

215 - Change is inevitable — with Anneli Hansson

215 - Change is inevitable — with Anneli Hansson

Adapt or die is the classic business mantra. To survive and thrive you must remain nimble and ready to pivot. To jump the curve, so to speak. If you could start your business all over again, what woul...

16 Marras 20221h

214 - You are more than your job title — with Sarabeth Berk

214 - You are more than your job title — with Sarabeth Berk

Sarabeth Berk is a TEDx speaker and professional identity researcher. She is reshaping how we think about the workforce by shifting and expanding our definition of professional identity. What does tha...

9 Marras 20221h 4min

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