Fr 6/16 - Lather, Rinse, Repeat | Conservatives Boycott Tony The Tiger | Buyer Personas Are BS
Ad Nerds16 Kesä 2023

Fr 6/16 - Lather, Rinse, Repeat | Conservatives Boycott Tony The Tiger | Buyer Personas Are BS

In this captivating episode of Ad Nerds, Spanky whisks us on a fascinating journey across diverse marketing landscapes. From Tony the Tiger stirring controversy at the Tony Awards to the questionable effectiveness of buyer personas in advertising, the discussion takes unexpected turns. Spanky also delves into Timberland's iconic crossover into hip-hop culture and Roku's bold foray into new ad formats. He wraps up with an insightful analysis of McDonald's playful 2023 campaign by DDB Slovenia. This episode is a rollercoaster ride, full of nuggets of wisdom and intriguing perspectives on the evolving world of advertising.

Key Moments

  • Spanky kicks off with the intriguing idea: "What's Old Is New Again." (0:02)
  • The playful depiction of a cheeseburger in Vanished Detergents' campaign sparks a thought-provoking discussion. (1:28)
  • Kellogg's controversy surrounding the 76th annual Tony Awards takes center stage. (2:56)
  • Spanky debates the implications of recent boycotts initiated by conservatives. (5:26)
  • The effectiveness of creating buyer personas in advertising comes under scrutiny. (6:51)
  • Spanky sheds light on the four different buyer types advertisers need to target. (8:19)
  • The episode dives into Timberland's successful crossover into hip-hop and its cultural significance. (9:22)
  • Roku's ambitious roll-out of a new lineup of ad-free advertising units is discussed. (11:04)
  • Spanky wraps up the episode by discussing the new ad formats introduced by Roku, including Marquee spots and interactive ads. (12:29)

Jaksot(55)

Mo 5/22 - Facebook $1B Fine | Walmart Gets Social | Twitter Rival Launches

Mo 5/22 - Facebook $1B Fine | Walmart Gets Social | Twitter Rival Launches

In this episode of the Ad Nerds podcast, we deep dive into the big headlines of the ad industry. Facebook reels from a hefty 1.2 billion euro fine for breaching EU data transfer regulations, and we di...

22 Touko 202315min

Fr 5/19 - Big Screens For Small Biz | YouTube Wants Respect | Montana TikTok Ban = Political Games

Fr 5/19 - Big Screens For Small Biz | YouTube Wants Respect | Montana TikTok Ban = Political Games

In this episode of the Ad Nerds Podcast, host 'Spanky' delves into a range of timely topics, offering an insightful perspective on the world of advertising. He discusses Screenvision's fresh strategy ...

19 Touko 202314min

Th 5/18 - Tesla Adds Ads | Oscar Meyer Cuts Their Wiener | French Innovation

Th 5/18 - Tesla Adds Ads | Oscar Meyer Cuts Their Wiener | French Innovation

In this episode of the Ad Nerds Podcast, our host Spanky brings you the latest news from the advertising industry. Elon Musk discusses his interest in exploring advertising as a means to expand beyond...

18 Touko 202310min

Tu 5/16 - Coke Bets On AI | The Best Small Biz Social Strategy | How To Split Test Ads On LinkedIn

Tu 5/16 - Coke Bets On AI | The Best Small Biz Social Strategy | How To Split Test Ads On LinkedIn

In this episode of the Ad Nerds Podcast, hosted by Spanky, the discussion covers Lipton's new Hard Tea campaign and why he ripped on them so hard yesterday and how brands like Kaiyo and Furnish are ta...

16 Touko 202317min

Mo 5/15 - Depp Is In Deep | Lipton Brews Up Bad Ads | The Happiest Place On Earth Masterclass

Mo 5/15 - Depp Is In Deep | Lipton Brews Up Bad Ads | The Happiest Place On Earth Masterclass

On this episode of the Ad Nerds Podcast, Spanky, starts with the exciting news of Johnny Depp signing a record-breaking deal with Dior for a men's fragrance. Frosty Jack Cider's first TV ad is also hi...

15 Touko 202318min

Fr 5/12 - Twitter Names A New CEO | Zuckerberg Is Penetrated By AI | Mother's Day Feels

Fr 5/12 - Twitter Names A New CEO | Zuckerberg Is Penetrated By AI | Mother's Day Feels

In this exciting episode of the Ad Nerds Podcast, hosted by Spanky, we cover a range of intriguing topics. First up, we discuss the major announcement of Linda Yaccarino, NBC's Advertising Chief, bein...

12 Touko 202316min

Th 5/11 - How Crazy Is Too Crazy In Ads | It's Raining Fish | Join Me In Costa Rica | Airbnb Rooms

Th 5/11 - How Crazy Is Too Crazy In Ads | It's Raining Fish | Join Me In Costa Rica | Airbnb Rooms

In this episode of the Ad Nerds Podcast, hosted by Spanky, the team discusses the fine line between creativity and effectiveness in advertising, exploring the question of how crazy is too crazy when i...

11 Touko 202317min

Tu 5/9 - Industrial Emissions Face Mist | Lisa Loeb Loves Goldfish | Audio's 342% ROAS

Tu 5/9 - Industrial Emissions Face Mist | Lisa Loeb Loves Goldfish | Audio's 342% ROAS

On today's Ad Nerds podcast, host Spanky Moskowitz covers a variety of topics related to advertising and marketing. Vattenfall, a Swedish energy company, has collaborated with organic cosmetics brand ...

9 Touko 202318min

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