Fr 6/16 - Lather, Rinse, Repeat | Conservatives Boycott Tony The Tiger | Buyer Personas Are BS
Ad Nerds16 Kesä 2023

Fr 6/16 - Lather, Rinse, Repeat | Conservatives Boycott Tony The Tiger | Buyer Personas Are BS

In this captivating episode of Ad Nerds, Spanky whisks us on a fascinating journey across diverse marketing landscapes. From Tony the Tiger stirring controversy at the Tony Awards to the questionable effectiveness of buyer personas in advertising, the discussion takes unexpected turns. Spanky also delves into Timberland's iconic crossover into hip-hop culture and Roku's bold foray into new ad formats. He wraps up with an insightful analysis of McDonald's playful 2023 campaign by DDB Slovenia. This episode is a rollercoaster ride, full of nuggets of wisdom and intriguing perspectives on the evolving world of advertising.

Key Moments

  • Spanky kicks off with the intriguing idea: "What's Old Is New Again." (0:02)
  • The playful depiction of a cheeseburger in Vanished Detergents' campaign sparks a thought-provoking discussion. (1:28)
  • Kellogg's controversy surrounding the 76th annual Tony Awards takes center stage. (2:56)
  • Spanky debates the implications of recent boycotts initiated by conservatives. (5:26)
  • The effectiveness of creating buyer personas in advertising comes under scrutiny. (6:51)
  • Spanky sheds light on the four different buyer types advertisers need to target. (8:19)
  • The episode dives into Timberland's successful crossover into hip-hop and its cultural significance. (9:22)
  • Roku's ambitious roll-out of a new lineup of ad-free advertising units is discussed. (11:04)
  • Spanky wraps up the episode by discussing the new ad formats introduced by Roku, including Marquee spots and interactive ads. (12:29)

Jaksot(55)

Mo 5/8 - Nick Rebrands What You Can Learn From It | The Gecko Gets A Frenemy | Meta Still Silent

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In this episode, Spanky discusses Nickelodeon's rebranding efforts and the importance of evaluating a brand's core identity when considering a rebrand. He also talks about Geico's new campaign featuri...

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Fr 5/5 - TV Is Good For Your Vision | Paid Vs. Organic | Bud Light Buys Their Way Back | King Merch

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On this episode of the Ad Nerds Podcast, host Spanky Moskowitz discusses various advertising and marketing news. He talks about how watching TV with captions can save your vision and the campaign crea...

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Th 5/4 - Yung Gravy Teams With D.P. | Fortune In Fortune Cookies | Uber Eats Expands Services

Th 5/4 - Yung Gravy Teams With D.P. | Fortune In Fortune Cookies | Uber Eats Expands Services

In this episode of the Ad Nerds podcast, hosted by Spanky Moskowitz, the news covers a range of topics from the world of advertising. Young Gravy has created a new track for Dr. Pepper's latest produc...

4 Touko 202316min

We 5/3 - Beer For A Good Cause | B2B Targeted Gifting | Affiliate Influencers | Ads Served By Song

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In this episode of the Ad Nerds Podcast, host Spanky Moskowitz covers a range of topics including the launch of Fetch Pale Ale by pet insurance company Fetch, a new trend in influencer marketing where...

3 Touko 202315min

Tu 5/2 - Experiential Marketing | Poke Fun At Rivals | Build Your LinkedIn Network | Nice Beaver

Tu 5/2 - Experiential Marketing | Poke Fun At Rivals | Build Your LinkedIn Network | Nice Beaver

In the Ad Nerds podcast episode, the host, Spanky Moskowitz, discusses how experiential marketing is getting a boost from AI, how Olliv, a new cryptocurrency exchange, launched its first national camp...

2 Touko 202317min

Mo 5/1 - How To Sell An Enema | UGC Makes Great Ads | YouTube Launches New Ad Units

Mo 5/1 - How To Sell An Enema | UGC Makes Great Ads | YouTube Launches New Ad Units

In this episode of the Ad Nerds Podcast, host Spanky shares news and insights from the advertising industry. YouTube announced new advertising formats for its short-form video platform, Shorts. WPP, t...

1 Touko 202319min

Fr 4/28 - Make Marketing Memorable | Josh Duhamel Wants To Make Your Superbowl Ad | Gut Bombs Suck

Fr 4/28 - Make Marketing Memorable | Josh Duhamel Wants To Make Your Superbowl Ad | Gut Bombs Suck

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz talks about the importance of using concrete language in ads to make them more memorable. Studies have shown that people remember concret...

28 Huhti 202314min

4/27 - Brits Ad Industry Dethroned | Huggies Hot 100 | LinkedIn Custom CTAs | TikTok Sales On Fire

4/27 - Brits Ad Industry Dethroned | Huggies Hot 100 | LinkedIn Custom CTAs | TikTok Sales On Fire

In this episode of the Ad Nerds Podcast, Spanky discusses the shifting landscape of British advertising, the creative Huggies Diapers ad celebrating baby bottoms, how Ad Zombies can elevate a brand, L...

27 Huhti 202311min

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