Using Performance Max to Minimize the Crossover Between Your Facebook Ads & Google Ads

Using Performance Max to Minimize the Crossover Between Your Facebook Ads & Google Ads

In this episode, Regina Bellows, one of our incredible Client Managers, offers a few tips on how to minimize the amount of Facebook leads targeted with your Google Ads campaigns. This includes tapping into the future that is Performance Max.

If you're running Facebook Ads and Google Ads, you'll expect that two marketing platforms will be a great way to target more leads for your business. I mean two is better than one, right?

But there's an unwanted initial result of running both - Google Ads will target your Facebook leads as well.

While there is no way to avoid this completely, Regina shares tips on how to make sure that it is minimized.

Related YouTube Videos:

What the Facebook/IOS Update Means For Google Ads: https://youtu.be/2hGFpkfZcyM

Facebook Ads & iOS14 issue FIXED! https://youtu.be/TETr8siYHis

Facebook Just Said, Officially, That I’ve Been Right This Entire Time! (iOS 14 Facebook Hack Update) https://youtu.be/esB3P6FdMhA

YouTube Ads Beat Facebook Ads Every Time! (With Aleric Heck of AdOutreach) https://youtu.be/PtnGDLhuLqo


🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8

https://youtu.be/_mOv9_qrtpg

https://youtu.be/syadgcDVntU


Want to learn more about Google Ads Performance Max?

https://youtube.com/playlist?list=PLp...


🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw


🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:

https://youtu.be/9TziUBrF_hs

Apply here: https://sol8.com/apply/


💯The Ultimate Guide to Google Ads for Lead Generation:

https://sol8.com/google-ads-lead-gene...

🛒 Everything you need to know about Google Ads for eCommerce:

Jaksot(505)

Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics

Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics

Want to master your marketing funnel? Our Meta Ads Manager, Jonathan Paquin, shares how to budget effectively, understanding the important link between L2 and L3, and the key metrics to track for opti...

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Watch this video as John Moran with Dean Largaespada analyzes an account with a low-performing search term. John also shares how to analyze your Google Ads performance without relying solely on what y...

24 Touko 202511min

💰 Reducing Customer Acquisition Costs (Case Study Breakdown)

💰 Reducing Customer Acquisition Costs (Case Study Breakdown)

Struggling with Google Ads performance? In this client case study, our Google Ads and Meta Ads experts, Nick Ewing, Glen Wilson, and Melissa Nodding, break down how to use KPIs to spot what's going wr...

17 Touko 202518min

Custom Labels in Google Ads: Activation Time, Using Multiples & What If Product Titles Change?

Custom Labels in Google Ads: Activation Time, Using Multiples & What If Product Titles Change?

Discover how custom labels work in Google Ads. Our Account Manager, Tressy Dsouza, talks about how long custom labels take to activate, how to use multiple labels for advanced product segmentation, an...

12 Touko 20255min

Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro

Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro

Struggling with ad performance on Meta or Google Ads? Learn to use Key Performance Indicators (KPIs) to diagnose and solve ad account issues. In this video, our Meta Ads Manager, Nick Ewing, breaks do...

8 Touko 20259min

Google Ads Aficionados Insights on Generative AI in Performance Max & AI Tools Like Grok

Google Ads Aficionados Insights on Generative AI in Performance Max & AI Tools Like Grok

Our Google Ads Aficionados share their experiences with Google’s generative AI, and spoiler: the results aren’t great. This includes the lack of control over Google’s automatic asset creation tool. Th...

26 Huhti 202517min

Google Ads Attribution Settings Explained | Part 2

Google Ads Attribution Settings Explained | Part 2

In the second part of the Google Ads Attribution Settings series, our Google Ads Aficionados discuss the complexities of using custom goals, conversion actions, and emerging attribution options. They ...

24 Huhti 202510min

Google Ads Attribution Settings Explained | Part 1

Google Ads Attribution Settings Explained | Part 1

Learn about the three main attribution settings in Google Ads: click-through, engage-view, and view-through. In this episode of Curry, Cheese, and Vegemite, our Google Ads Aficionados discuss the purp...

16 Huhti 202521min

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