#133 - Building a business case with your champion (Nate Nasralla, Founder @ Fluint)

#133 - Building a business case with your champion (Nate Nasralla, Founder @ Fluint)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Include a short, one-page memo in your calendar invite so they can digest what you want to communicate. Then start your meeting 5 minutes later and dig right in. Create your business case in Mad Lib Style. Start with a framework and fill in the gaps as you go through the call, helping to build out the storyline. Use language in your business case that's internal to the buying team, weaving trigger words or trigger phrases that are going to signal to an executive that you're aligned with a priority they care about. When meeting with ‘below the line' buyers, find 1-2 workflows they spend 80% of their week in. Ask them to demo how that works today. After they share their screen, share yours, give them screen control, and guide them through that task in your product. PATH TO PRESIDENT’S CLUB Founder @ Fluint Chief Growth Officer @ GAN Managing Director, Enterprise Division @ Network for Good Director, Business Development @ Tiesta Tea Company RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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#274 - Tactics for Tackling Team Promotions and Behavior Changes (Jonah Mandel, Guesty)

#274 - Tactics for Tackling Team Promotions and Behavior Changes (Jonah Mandel, Guesty)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Increase the surface area of your luck. Sometimes, getting promoted takes luck. So help out as much as possible in all the places you can. Don’t let a slow burn ...

21 Maalis 202431min

#273 - Blueprint to Establish Business-Level Impact in a POC (Amelia Burke, Databricks)

#273 - Blueprint to Establish Business-Level Impact in a POC (Amelia Burke, Databricks)

FOUR ACTIONABLE TAKEAWAYS When you’re doing a POC, you should be surveying the users and participants in that POC about their experience. If you’re working in a fairly technical sale, don’t shy away...

19 Maalis 202428min

#272 - Hall of Fame: Doug Landis

#272 - Hall of Fame: Doug Landis

FOUR ACTIONABLE TAKEAWAYS Don’t just set an agenda. Use PPO (purpose, plan, outcome) to set clear expectations for you and your prospect. Avoid deep-diving into features until you've established “wh...

18 Maalis 202432min

#271 - How to Break Down Rep Discovery Into Digestible Pieces (Chase Macaione, Zip)

#271 - How to Break Down Rep Discovery Into Digestible Pieces (Chase Macaione, Zip)

Chase Macaione's Discovery Call Prep Sheet & Guide FOUR ACTIONABLE LEADERSHIP TAKEAWAYS How engaged someone is on LinkedIn is a proxy of how good of a champion they'll be for you as a buyer. What yo...

14 Maalis 202433min

#270 - Sales Playbook: Armand and Nick Teach You How to Handle ANY Cold Call Objection

#270 - Sales Playbook: Armand and Nick Teach You How to Handle ANY Cold Call Objection

Every 10th episode, we tear down one topic. This time, we’re talking about objections. ACTIONABLE TAKEAWAYS Most objections are actually reactions. So if you know how to handle the reaction, you’ll ...

12 Maalis 202432min

#269 - Hall of Fame: Keenan

#269 - Hall of Fame: Keenan

Four Actionable Takeaways: * Don’t talk about root causes/technicalities until you get to the business impact first. * Condense the problem you solve into a single sentence - stop overcomplicating th...

11 Maalis 202432min

#268 - How to Build an Early Stage Sales Team Beyond the First Five Reps (Miles Kane, Tenderly)

#268 - How to Build an Early Stage Sales Team Beyond the First Five Reps (Miles Kane, Tenderly)

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS When you are trying to clone that first rep, make sure that you don’t confuse personality with skill set. Your customers have the answers. Talk to your customers...

7 Maalis 202433min

#267 - Handling Unreasonable Prospect Asks With Undeniable Truths (Charles Muhlbauer, DiscoveryCoach.io)

#267 - Handling Unreasonable Prospect Asks With Undeniable Truths (Charles Muhlbauer, DiscoveryCoach.io)

FOUR ACTIONABLE TAKEAWAYS If you say yes to doing something for a prospect and then realize you shouldn’t have offered that, call them to apologize. If you are giving reasons to a prospect for why s...

5 Maalis 202429min

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