722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jaksot(1646)

718: The fallacy of being a “natural”

718: The fallacy of being a “natural”

Truthfully, don’t you assume people who are the best at what they do were just naturals at it, to some degree? Yet we have so many stories of people who had no natural ability and performed at a very ...

25 Syys 201959min

717:  Rock & Roll, Jesus, and float tank self-care - Habits with Brian Dixon

717: Rock & Roll, Jesus, and float tank self-care - Habits with Brian Dixon

I discovered a really valuable addition to the Habits show and the Ziglar wheel of life, courtesy of a small revelation and then an answer from Brian Dixon. Brian was our guest in show 715 where we di...

23 Syys 201930min

716: The all powerful inertia of your daily routine

716: The all powerful inertia of your daily routine

You have a daily routine. Everyone does. Every day you generally go about the same tasks and functions. Your world will dramatically change for the better from making slight adjustments in your daily ...

18 Syys 201948min

715: Start with your people and end with your success - with Brian Dixon

715: Start with your people and end with your success - with Brian Dixon

Your day, your life, is full of projects to be done. From home and family to work and business. There are many people, even more so in the world of business and entrepreneurship, who more often than n...

16 Syys 20191h 13min

714: The most powerful influence in your life, bar none

714: The most powerful influence in your life, bar none

I don’t like titles claiming to be the end-all or holy grail for anything. But I believe this claim to be irrefutable. The biggest influence in your life is your inner voice. Your personal thoughts. T...

12 Syys 201954min

713: Understand these five attributes and nail down your healthy habits

713: Understand these five attributes and nail down your healthy habits

This is a special episode on habits. For almost two years now I’ve had every single guest on the Ziglar Show, comprised of today’s most successful influencers in personal development, share their pers...

9 Syys 201954min

712: Find your motive or abandon the effort

712: Find your motive or abandon the effort

Are you suffering from a desire you have but you aren’t making progress toward? Are you clear on why you want it? Why you REALLY want it. The truth is, most people are not. They have a list of wants a...

4 Syys 201949min

711: Become wise by learning lessons from your life - with Guy Kawasaki

711: Become wise by learning lessons from your life - with Guy Kawasaki

Wisdom is defined as the quality of having experience, knowledge, and good judgment I find it actually falls in that sequential order, you have an experience, you gain knowledge from which you utilize...

2 Syys 20191h 1min

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