#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

#410: Navigating Gen Z's Expectations: Fat Brands' Digital Strategy for the Mobile-First Consumer

Send us a text As the digital experience becomes a bigger and bigger part of a buyer’s journey, brands must quickly adapt to meet the evolving preferences of their customers. Nowhere is this truer than with Gen Z, a generation that expects seamless, personalized, and mobile-first experiences. Fat Brands, a global leader in franchising with over 2,300 locations and 18 brands, is making strides to capture this audience through innovative digital strategies. Understanding the Gen Z Mindset Gen...

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Wyndham Hotels & Resorts Partners with Bakkt, Enhancing Wyndham Rewards

Wyndham Hotels & Resorts Partners with Bakkt, Enhancing Wyndham Rewards

Send us a text Known for its generous rewards program, Wyndham Hotels & Resorts is beloved by everyday travelers worldwide. With partnerships top of mind for many brands in search of a competitive edg...

23 Helmi 202210min

Loyalty360 Loyalty Live | Susan Frech, Vesta

Loyalty360 Loyalty Live | Susan Frech, Vesta

Send us a textLoyalty360's Mark Johnson interviews Susan Frech, Vesta, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

22 Helmi 202212min

Loyalty360 Loyalty Live | Ramya Murali and Michael O’Brien, Deloitte

Loyalty360 Loyalty Live | Ramya Murali and Michael O’Brien, Deloitte

Send us a textLoyalty360's Mark Johnson interviews Ramya Murali and Michael O’Brien, Deloitte to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

15 Helmi 202213min

Loyalty360 Loyalty Live | Travis Markel, Arrivia

Loyalty360 Loyalty Live | Travis Markel, Arrivia

Send us a textLoyalty360's Mark Johnson interviews Travis Markel, Arrivia to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

8 Helmi 202215min

Loyalty360 Loyalty Live | Christian Selchau-Hansen, Formation

Loyalty360 Loyalty Live | Christian Selchau-Hansen, Formation

Send us a textLoyalty360's Mark Johnson interviews Christian Selchau-Hansen, Formation to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

25 Tammi 202223min

Q&A with Tiffany Myers, MOOYAH Burgers, Fries and Shakes

Q&A with Tiffany Myers, MOOYAH Burgers, Fries and Shakes

Send us a textTiffany Myers is the Director of Brand Creative at MOOYAH Burgers, Fries and Shakes, an American fast-casual chain with over 90 locations in operation throughout the US, Canada, and the ...

12 Tammi 202215min

Loyalty360 Loyalty Live | Susan Stein, Baesman

Loyalty360 Loyalty Live | Susan Stein, Baesman

Send us a textLoyalty360's Mark Johnson interviews Susan Stein, Baesman to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

28 Joulu 20219min

Peet’s Coffee Revamps Loyalty Program from Ground Up

Peet’s Coffee Revamps Loyalty Program from Ground Up

Send us a textLisa Regelman is the Director of Loyalty and Growth Marketing for Peet’s Coffee, a Bay Area-based coffee shop with about 200 locations in the U.S. and products available in about 1,700 g...

22 Joulu 202119min

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