848: How to Build a Company That Drives Revenue

848: How to Build a Company That Drives Revenue

Today's guest is a former Silicon Valley executive and single mom who created SupportPay to help manage the complex and conflict ridden process of managing child support and sharing expenses between parents.

You will discover
- How she built the first version of the app
- Why you should focus on revenue first
- Fundraising tips from raising over $7M
- Focus on getting users
- The SEO strategy that helped her grow
- Being product first then monetizing data
- Affiliate marketing as a great revenue driver
- Month vs annual subscriptions
- Promoting the premium features in email marketing strategies

Sheri Atwood is the Founder and CEO at SupportPay.

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

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Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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Jaksot(1005)

648: “Success” as an Indie with Rylan Evans

648: “Success” as an Indie with Rylan Evans

Today's guest is a self-taught independent iOS developer who has seen some major wins with his first few apps. You will discover how changing his screenshots led to a significant increase in downloads...

10 Touko 201831min

647: Meet the Founder with 3 Weather Apps in the Top 100 with Suraj Hemnani

647: Meet the Founder with 3 Weather Apps in the Top 100 with Suraj Hemnani

Today's guest is the founder of a company with 3 popular apps within the top 100 of the weather category. You will discover how native ads are generating the majority of their revenues, how they partn...

8 Touko 201832min

Do I Need a Social Media Presence for an App Launch?

Do I Need a Social Media Presence for an App Launch?

Do you need a social media presence on all the social media networks like Twitter, Instagram, Facebook and Snapchat for your app launch? Watch Video on YouTube and Subscribe to our Channel: https://y...

7 Touko 20185min

646: How to Get More Downloads for a Music Streaming App with Issac Grunwald

646: How to Get More Downloads for a Music Streaming App with Issac Grunwald

Coming up is a coaching call with the creator a Jewish music streaming where you will discover how to find new keywords for a niche app, how to optimize your app title and subtitle and finally my favo...

3 Touko 201816min

645: Influencer Marketing & User Acquisition with Chen Wang

645: Influencer Marketing & User Acquisition with Chen Wang

Coming up is a presentation from our App Masters Connect event in Santa Monica where Chen Wang, CTO at Boost Insider, will share how to choose the right influencers, why focusing on YouTube subscriber...

1 Touko 201832min

Pre Launch App Marketing: Why you should do it?

Pre Launch App Marketing: Why you should do it?

Coming up I'm going to share the importance of a soft-launch strategy and why it should be a part of your marketing plan. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/mCtZ48C...

30 Huhti 20188min

644: Mobile App Engagement and Retention with Scott Ritchie

644: Mobile App Engagement and Retention with Scott Ritchie

Coming up is a presentation from our App Masters Connect event in Santa Monica where Scott Ritchie, Head of Business Development at Pyze, will share why your addressable market is a lot smaller than y...

26 Huhti 201815min

643: Selling An App for 5x Revenue with Trevor McKendrick

643: Selling An App for 5x Revenue with Trevor McKendrick

Today's guest sold his app for 5X his yearly revenues. He shares how he came up with the idea and how getting on the Startup Podcast led to his eventual acquisition. Also you will discover why he shou...

24 Huhti 201831min

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