MGM Wagers Big on Non-Gaming Loyalty Members
Send us a text Anil Mansukhani is the VP of Loyalty Marketing for MGM Resorts International, a global hospitality and entertainment company known in part for its glamourous Las Vegas resorts, but also encompassing luxury hotel and gaming properties across the U.S. and in China. Loyalty360 CEO Mark Johnson met with Anil Mansukhani to discuss the company's recently rebranded loyalty program, MGM Rewards, the benefits of partnerships in customer loyalty, and challenges faced in today’s changing...
25 Touko 202225min
Cohesive Customer Loyalty Program Encompasses “ALL of Accor”
Send us a textSabrina Lillew is the Vice President of Loyalty Programs and Partnerships at Accor, a worldwide hospitality company that owns, manages and franchises hotels, resorts and vacation properties in 5300 locations in over 110 countries.Loyalty360 CEO Mark Johnson met with Sabrina Lillew to discuss the brand's newly merged loyalty program, Accor Live Limitless (ALL), and how changes in the hospitality landscape have impacted brand loyalty.
23 Touko 202219min
Customers Flip Over IHOP Loyalty Program
Send us a textNathan Casey is the Executive Director, CRM, Loyalty, Digital at IHOP, a chain of casual restaurants founded in Toluca Lake, Los Angeles, California, made famous for its imaginative pancake creations.Loyalty360 CEO Mark Johnson met with Nathan Casey to discuss the brand's first loyalty program, the International Bank of Pancakes, and how changes in the dining landscape have impacted brand loyalty.
20 Touko 202219min
Ruby Tuesday Doesn’t Let Age Slow it Down
Send us a text Kevin Fitzpatrick is the senior vice-president of digital and performance marketing at Ruby Tuesday, a chain of American casual restaurants founded in Knoxville, Tennessee known in part for its endless garden bar. Loyalty360 CEO Mark Johnson met with Kevin Fitzpatrick to discuss the brand’s 50th anniversary, its approach to the changing dining landscape, and how these changes have impacted brand loyalty.
16 Touko 202218min
Loyalty360 Loyalty Live | Bill Swift, Brierley
Send us a textLoyalty360's Mark Johnson interviews Bill Swift, Brierley, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
3 Touko 202226min
Global Roll-Out of MyMcDonald’s Loyalty Program is Team Effort
Send us a textBryce Boothby is the director of global technology at McDonald’s, the world’s largest restaurant chain serving over 69 million customers a day in over 100 countries. Loyalty360 CEO Mark Johnson met with Bryce Boothby to discuss the brand’s My McDonald’s reward program, the technology and challenges involved in launching an international program, and the changing dining landscape.
27 Huhti 202225min
Loyalty360 Loyalty Live | Michael Schuh, Kroger Precision Marketing
Send us a textLoyalty360's Mark Johnson interviews Michael Schuh, Kroger Precision Marketing, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
19 Huhti 202220min
Escaping to Paradise with Margaritaville Perks
Send us a textClaudia Infante is the Senior Vice-President of Revenue Strategy at Margaritaville, a global hospitality and lifestyle brand with headquarters in Orlando, Florida.Loyalty360 CEO Mark Johnson met with Infante to discuss the company’s new Margaritaville Perks loyalty program, as well as the challenges and opportunities faced by the travel and leisure industry during the changing consumer landscape.
13 Huhti 202222min
