754 | Local News from the EDGE w/ Darren Shaw | 4.11.25

754 | Local News from the EDGE w/ Darren Shaw | 4.11.25

In Local News!

Darren Shaw is back with us on the Local beat, giving us some key insights into the ongoing local marketing challenges. Great to have him back!

In general digital marketing news, Google’s been dishing out settlements, and Amazon's itching for TikTok. There’s a Google's $100M settlement over AdWords billing practices. Might want to pay attention to that. Seems a bit precedent setting.

Darren shares insights on how local SEO is evolving with trends like review recency and the significant role of video content. Meanwhile, Google’s mysterious local service ads anomaly didn't go unnoticed. What is with the testing of the green check mark in LSA? That is a huge value; why drop it?

Google Business Profile Questions and Answers is gone. RIP. The “question” is, how valuable was it? Clippable coupons are showing up in the wild on GBP, but rarely.

If you think negative reviews spook SEO experts, think again—Darren explains why they might be able to help you.

All Things Local in this episode of Local News from the EDGE with Darren Shaw!

News from the EDGE:

[00:03:27] Google settles $100 Million advertising dispute

[00:06:23] Amazon makes surprise bid for TikTok ahead of U.S. ban deadline

[00:13:18] EDGE of the Web Title Sponsor: Site Strategics


In Local News with Darren Shaw:

[00:14:28] Restaurant Local Results get a facelift

[00:17:45] Getting a negative review will boost your rankings

[00:22:25] Google is working on restoring Local Service Ads advertiser console

[00:25:11] Google Local Service Ads Tests Removing Green Screened Checkmark

[00:31:44] Google Local Questions & Answers Feature Gone?

[00:34:59] EDGE of the Web Sponsor: WAIKAY from InLinks

[00:36:44] Google Local Knowledge Panel With Promotion Clipable Coupons

[00:43:21] Your Local SEO Workout

[00:47:49] Freshness Distance Calculator

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks New Offering! https://edgeofthewebradio.com/waikay

Jaksot(835)

The Return of the Google Dance – Show 19

The Return of the Google Dance – Show 19

The Industry’s Favorite SEO and Digital Marketing Podcast This year has been a big year with several big updates to the Google algorithm that many SEO agencies have said it is the return of the Google Dance. If you are confused by the updates, or if your website was affected […] The post The Return of the Google Dance – Show 19 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

12 Loka 201258min

Undercover SEO – How Knowledgeable is Your SEO Agency? – Show 18

Undercover SEO – How Knowledgeable is Your SEO Agency? – Show 18

SEO Radio Podcast Episode 18 was spent talking about Google’s AuthorRank with a majority of the time was spent discussing an undercover study done by SEO MOZ to see if SEO Agencies are really knowledgeable in SEO. Did you miss our last episode? You can catch up by listening to […] The post Undercover SEO – How Knowledgeable is Your SEO Agency? – Show 18 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

28 Syys 201258min

New Media Day with IU of Kokomo – Show 17

New Media Day with IU of Kokomo – Show 17

The Industry’s Favorite SEO and Digital Marketing Podcast Episode 17 was our New Media Day! We were joined in studio by Douglas Karr, from Marketing Tech Blog, and Kelly Services to discuss the latest topics in Internet Marketing. We were also glad to welcome students from the IU Kokomo New […] The post New Media Day with IU of Kokomo – Show 17 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

17 Syys 201259min

Hidden Costs of Cheap SEO – Show 16

Hidden Costs of Cheap SEO – Show 16

The Industry’s Favorite SEO and Digital Marketing Podcast How good is your search engine optimization agency? Are the practicing cheap or black hat techniques on your website? If they are, your website could be harmed by the Google Penguin or Panda updates. This show we share the latest news in […] The post Hidden Costs of Cheap SEO – Show 16 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

9 Syys 201259min

Social Media Analogies – Show 15

Social Media Analogies – Show 15

The Industry’s Favorite SEO and Digital Marketing Podcast This show we shared the latest news in internet marketing as well as some more SEO How To’s. We also spent a segment talking about some internet marketing analogies to help you understand the internet marketing concept better. Did you miss our […] The post Social Media Analogies – Show 15 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

4 Syys 201259min

Mobile Web Sites & Mobile Search – Show 14

Mobile Web Sites & Mobile Search – Show 14

The Industry’s Favorite SEO and Digital Marketing Podcast Last show we spent our time talking with talking about the what SEO professionals can expect when the next wave of Google Updates rolls out. Plus, we spent time going over the best tips to use when hiring an SEO Agency. This […] The post Mobile Web Sites & Mobile Search – Show 14 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

25 Elo 201259min

More Google Updates to Come! | 5 Things to Know about Your SEO – Show 13

More Google Updates to Come! | 5 Things to Know about Your SEO – Show 13

The Industry’s Favorite SEO and Digital Marketing Podcast For our 13th episode of Edge of the Web Radio, we spent our time talking with talking about the what SEO professionals can expect when the next wave of Google Updates rolls out. Plus, we spent time going over the best tips […] The post More Google Updates to Come! | 5 Things to Know about Your SEO – Show 13 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

20 Elo 201259min

Douglas Karr on Infographics | Local Links for Local Search – Show 12

Douglas Karr on Infographics | Local Links for Local Search – Show 12

The Industry’s Favorite SEO and Digital Marketing Podcast Do you struggle with blogging for your business website? Well, we decided to ask Douglas Karr to join the show to talk about the importance of blogging and infographics for your internet marketing efforts. Douglas Karr is the founder of DK New […] The post Douglas Karr on Infographics | Local Links for Local Search – Show 12 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

4 Elo 201259min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
puheenaihe
ostan-asuntoja-podcast
rss-rahamania
pomojen-suusta
hyva-paha-johtaminen
rss-seuraava-potilas
rss-startup-ministerio
oppimisen-psykologia
rss-lahtijat
rss-bisnesta-bebeja
rss-paasipodi
herrasmieshakkerit
rahapuhetta
rss-wtf-markkinointi-by-dagmar
rss-myyntipodi
rss-uppoava-vn-laiva