Marketing an Open Source Ecosystem with Hank Taylor

Marketing an Open Source Ecosystem with Hank Taylor

In this episode of the Laravel Podcast, Matt Stauffer sits down with Hank Taylor, Laravel’s head of marketing, to unpack what it really looks like to market the ecosystem surrounding a major open-source framework. Hank shares his path into the world of Laravel, his deep roots in marketing (especially in open-source) and how he’s helping shape the future of community engagement.


They dive into the revitalization of in-person meetups, Laravel’s evolving marketing strategy, and the cultural shift toward embracing PHP. The conversation also explores the challenges and opportunities of moving from a one-person marketing approach to a more structured team effort, with an emphasis on bridging the gap between technical and non-technical team members.

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Editing and transcription sponsored by Tighten.

Jaksot(149)

Laravel & AI: Inside Boost with Ashley Hindle

Laravel & AI: Inside Boost with Ashley Hindle

In this episode of the Laravel Podcast, host Matt Stauffer sits down with Ashley Hindle, senior software engineer at Laravel, to explore his path to the team, the rise of AI in programming, and the la...

13 Elo 202539min

Live from Laracon US: Taylor Otwell Talks New Features, Forge & Cloud

Live from Laracon US: Taylor Otwell Talks New Features, Forge & Cloud

Recorded live at Laracon US, Matt Stauffer sits down with Taylor Otwell to unpack the latest announcements and the exciting growth of Laravel. They explore the evolution of Laracon, new framework feat...

5 Elo 202537min

From Standup to DevRel: How Josh Cirre Found Laravel

From Standup to DevRel: How Josh Cirre Found Laravel

In this episode of the Laravel podcast, host Matt Stauffer talks with Josh Cirre, a DevRel at Laravel, about his journey into the Laravel community, his role in content creation, and the upcoming refr...

28 Heinä 202542min

Design at Laravel & Terminal with David Hill

Design at Laravel & Terminal with David Hill

In this episode, Matt Stauffer sits down with David Hill, the Head of Design at Laravel. David shares his journey from industrial design to digital product design, discussing the challenges and opport...

14 Heinä 202539min

Leading Engineering Teams with Empathy

Leading Engineering Teams with Empathy

In this episode of the Laravel Podcast, Matt Stauffer sits down with André Valentin, Director of Engineering at Laravel, to explore his unique journey from customer support to engineering leadership. ...

23 Kesä 202544min

Co-Creation and Live Streaming Laravel with Nuno Maduro

Co-Creation and Live Streaming Laravel with Nuno Maduro

In this episode, Matt Stauffer chats with Nuno Maduro, a prominent Software Engineer at Laravel, about his journey from a traditional developer role to becoming a key voice in the Laravel ecosystem. N...

26 Touko 202541min

The Making of Laravel Cloud: Behind the Scenes with Joe Dixon

The Making of Laravel Cloud: Behind the Scenes with Joe Dixon

In this episode of the Laravel Podcast, host Matt Stauffer chats with Joe Dixon, Engineering Team Lead at Laravel. Joe shares his journey to Laravel, his experiences working on Vapor and Reverb, and t...

12 Touko 202549min

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