The Opportunity Podcast30 Huhti 2024

Building the Fastest Growing Marketing Agency in the US with Erik Huberman [Ep.155]

There are roughly 88,000 digital marketing agencies in the US and Hawke Media is the fastest-growing amongst them.

What is the secret sauce to this kind of growth?

Well, according to Erik Huberman, Hawke's founder and CEO, it all boils down to working harder than everyone else and actually delivering on your promises.

In this episode, Erik walks us through the origin story of Hawke Media, from its almost accidental beginnings, to how he scaled the business to its current value of over $150 million.

He reveals the challenges he faced while growing the business, how he sustains Hawke's rapid growth, and how he motivates his team to keep innovating. According to Erik,

"Most people won't push themselves to the limit versus getting pushed. That's why every major athlete wants a coach and trainer. It's not like Kobe didn't know how to do a workout. But having that outside push and that outside perspective is really helpful. And as the owner of the business, that extra push has to come from you."

Erik also sheds light on one of his key growth strategies; acquiring other agencies. He explains the benefits of this strategy, and how he integrates those agencies and their owners into Hawke's existing ecosystem.

If you're looking for first-hand knowledge on how to scale an agency to a 9-figure valuation, then look no further.

Topics Discussed in This Episode:

Erik's background and what led him to create Hawke Media (02:05)
What Erik did to help Hawke Media become the fastest-growing consultancy (10:02)
How Erik sustains his agency's rapid growth (14:30)
The biggest challenges Erik faced when growing Hawke Media (16:23)
Why Erik started acquiring other agencies (20:11)
There's always a deal to be made (27:46)

Mentions:

Sit back, grab a coffee, and learn what it takes to scale your digital agency to the moon.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(238)

How TikTok Shop Is Changing eCommerce With Jordan West [Ep.217]

For years, growing an eCommerce business followed the same growth playbook: run ads, optimize your website, and send as much traffic to your store as possible. But that's starting to change. More and...

7 Heinä 59min

The Future of Online Business Investing With Mike Swigunski [Ep.216]

Entrepreneurship isn't a linear path. Some entrepreneurs spend decades building a single business. Others buy, grow, and sell businesses repeatedly. Some focus on building a portfolio of businesses. A...

23 Kesä 1h

Rebuilding From Bankruptcy to $50K Months as a Solopreneur With Moe Choice [Ep.215]

Most entrepreneurs don't get it right the first time. In fact, the average founder fails around four times before they land something that really works. What matters isn't avoiding failure, it's what ...

16 Kesä 1h 2min

How to Raise $12M to Buy Small Businesses With Grant Hensel [Ep.214]

What separates great entrepreneurs from everyone else is not avoiding failure. It's their ability to get back up and keep trying new things.Grant Hensel started 10 businesses, watched seven fail, scal...

26 Touko 56min

Building for Acquisition: Lessons From a $40 Million Exit With Beth Mazza [Ep.213]

Most founders think selling a business is the finish line. For Beth Mazza, it was the start of a completely different challenge. After selling her first consulting firm for a modest valuation, Beth re...

19 Touko 1h

Subscription Strategies for Ecommerce Growth With Matt Holman [Ep.212]

For many eCommerce brands, getting the first sale is not the hardest part. Keeping customers coming back is. In this episode of the Opportunity Podcast, Greg speaks with Matthew Holman, founder of D2C...

12 Touko 53min

Rewriting the Paid Ads Playbook With Hernan Vazquez [Ep.211]

Paid ads used to be simple: find the right audience, dial in your targeting, and scale. Now? It's where a lot of businesses quietly burn cash. In this episode, we are joined by Hernan Vazquez, a paid...

28 Huhti 57min

Neuromarketing: The Science Behind What Makes People Buy With Nancy Harhut [Ep.210]

In a world flooded with AI-generated content, standing out is harder than ever. Which is exactly why understanding why people make decisions matters more now than ever before. In this episode of the O...

21 Huhti 1h 5min