Miri Rodriguez, "Brand Storytelling: Put Customers at the Heart of Your Brand Story" (Kogan Page, 2023)
Miri Rodriguez about her book Brand Storytelling: Put Customers at the Heart of Your Brand Story (Kogan Page, 2023).Miri Rodriguez began her career at Microsoft by leading social media support channel...
7 Syys 202324min
Jennifer Moss, "The Burnout Epidemic: The Rise of Chronic Stress and How We Can Fix It" (HBRP, 2021)
Today I talked to Jennifer Moss about her new book The Burnout Epidemic: The Rise of Chronic Stress and How We Can Fix It (HBRP, 2021).Workplace burnout is such an urgent issue that up to 700,000 peop...
24 Elo 202326min
Yael Schonbrun, "Work, Parent, Thrive: 12 Science-Backed Strategies to Ditch Guilt, Manage Overwhelm, and Grow Connection" (Shambhala, 2022)
Today I talked to Yael Schonbrun about her book Work, Parent, Thrive: 12 Science-Backed Strategies to Ditch Guilt, Manage Overwhelm, and Grow Connection (Shambhala, 2022).The positive psychology movem...
10 Elo 202324min
Nancy Harhut, "Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses" (Kogan Page, 2022)
Behavioral science recognizes that human beings aren’t so much pro-active decision-makers as they are people seeking to take short-cuts and operate in default mode to save mental energy. This book cov...
27 Heinä 202323min
Charlotte Fox Weber, "Tell Me What You Want: A Therapist and Her Clients Explore Our 12 Deepest Desires" (Atria Book, 2023)
Today I talked to Charlotte Fox Weber about her book Tell Me What You Want: A Therapist and Her Clients Explore Our 12 Deepest Desires (Atria Book, 2023).What we often want most is what we shouldn’t w...
13 Heinä 202324min
Rose Hackman, "Emotional Labor: The Invisible Work Shaping Our Lives and How to Claim Our Power" (Flatiron Books, 2023)
In some ways, Hackman’s Emotional Labor: The Invisible Work Shaping Our Lives and How to Claim Our Power (Flatiron Books, 2023) serves as a natural update to Arlie Hochschild’s classic, The Managed He...
29 Kesä 202321min
Mark Staff Brandl, "A Philosophy of Visual Metaphor in Contemporary Art" (Bloomsbury, 2023)
Today I talked to Mark Staff Brandl about his new book A Philosophy of Visual Metaphor in Contemporary Art (Bloomsbury, 2023).Brandl is an artist and art historian with a PhD from the University of Zu...
15 Kesä 202329min
Adam Kingl, "Sparking Success: Why Every Leader Needs to Develop a Creative Mindset" (Kogan Page, 2023)
Today I talked to Adam Kingl about his new book Sparking Success: Why Every Leader Needs to Develop a Creative Mindset (Kogan Page, 2023).Most or, indeed, basically all of us start out being highly cr...
1 Kesä 202322min
