Ogilvy Worldwide CEO John Seifert
Ad Age Insider17 Touko 2018

Ogilvy Worldwide CEO John Seifert

Earlier this year, John Seifert announced that Ogilvy would be undergoing a "refounding," which he dubbed the shop's "Next Chapter." A 39-year veteran of the legendary agency, Seifert joins us to talk about what that entails. "Times are tough" he says in his surprisingly candid fashion. Not just at Ogilvy, but across the board — including for the agency's clients. We discuss the encroachment of the consultancies into the advertising space. We'll hear his take on his former boss, Martin Sorrell, and what his departure from WPP means for the holding company. We also get to hear some personal stories about David Ogilvy himself and why, as a child of a single mother in 1950s, the #MeToo and Times Up/Advertising movements resonate with Seifert personally.

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Ad lawyer Jeffrey Greenbaum, Frankfurt Kurnit Klein & Selz

Ad lawyer Jeffrey Greenbaum, Frankfurt Kurnit Klein & Selz

With a trade war brewing, there's a lot more focus on products Made in the USA—but don't believe everything you see. There are some cases of marketers blurring the lines when it comes to products actu...

6 Syys 201922min

Why Ryan Kutscher joined the circus

Why Ryan Kutscher joined the circus

Ryan Kutscher may have been a noted chef if he didn't decide to go into advertising. Today he is chief creative officer and founder of Circus Maximus, a New York shop which has won its fair share of A...

23 Elo 201946min

Kai Devereaux Lawson, advocate, agitator and associate operations director at Essence

Kai Devereaux Lawson, advocate, agitator and associate operations director at Essence

An associate operations director at the GroupM shop Essence by day, Lawson writes and podcasts extensively and candidly about diversity and inclusion issues on the side—on the Mixed Company podcast an...

16 Elo 201940min

David Droga, founder & creative chairman, Droga5

David Droga, founder & creative chairman, Droga5

The industry's collective mind was blown when David Droga announced in April that his namesake agency, Droga5, would be acquired by Accenture Interactive. The consultants are coming for the creatives,...

8 Elo 201926min

Lindsey Slaby, founder, Sunday Dinner

Lindsey Slaby, founder, Sunday Dinner

Lindsey Slaby is a one woman three ring circus: In one ring is her brand consultancy, Sunday Dinner, which coaches clients through various stages of organizational transformation. The second ring is n...

1 Elo 201941min

Laurent Ezekiel, chief marketing and growth officer, WPP

Laurent Ezekiel, chief marketing and growth officer, WPP

Laurent Ezekiel has his work cut out for him: The Publicis vet joined WPP in May to serve as its first CMO and growth officer. It's a new position at the world's largest advertising holding company, w...

25 Heinä 201935min

David Fischer, CEO and publisher, Highsnobiety

David Fischer, CEO and publisher, Highsnobiety

David Fischer started Highsnobiety in 2005 as personal blog dedicated to his passion for sneaker culture and fashion. Today it is a multi-pronged media brand, a magazine that prints twice a year and a...

18 Heinä 201938min

Rob Reilly, Global Creative Chairman, McCann Worldgroup

Rob Reilly, Global Creative Chairman, McCann Worldgroup

In an industry with no shortage of Negative Nancies, Rob Reilly is a perpetual, evangelical optimist. But he wasn't always: He once had an employer require him to take a year's worth of classes to lea...

11 Heinä 201944min

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