Ogilvy Worldwide CEO John Seifert
Ad Age Insider17 Touko 2018

Ogilvy Worldwide CEO John Seifert

Earlier this year, John Seifert announced that Ogilvy would be undergoing a "refounding," which he dubbed the shop's "Next Chapter." A 39-year veteran of the legendary agency, Seifert joins us to talk about what that entails. "Times are tough" he says in his surprisingly candid fashion. Not just at Ogilvy, but across the board — including for the agency's clients. We discuss the encroachment of the consultancies into the advertising space. We'll hear his take on his former boss, Martin Sorrell, and what his departure from WPP means for the holding company. We also get to hear some personal stories about David Ogilvy himself and why, as a child of a single mother in 1950s, the #MeToo and Times Up/Advertising movements resonate with Seifert personally.

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The Trade Desk's Brian Stempeck

The Trade Desk's Brian Stempeck

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28 Kesä 201832min

Michael Wolff

Michael Wolff

Michael Wolff has some thoughts about conflict. A consummate media insider for decades, the journalist-provocateur-entrepreneur shot into the public consciousness in January with the publication of hi...

20 Kesä 201823min

Shingy, digital prophet, Oath

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You may not have heard of David Shing, but you probably know about Shingy. The self-styled "digital prophet" at Oath – the Verizon-owned juggernaut that comprises AOL, Yahoo, the Huffington Post and s...

18 Kesä 201825min

Havas Creative North American Chairman and CEO, Paul Marobella

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14 Kesä 201834min

Mastercard CMO Raja Rajamannar

Mastercard CMO Raja Rajamannar

An expansive marketer in an era of the incredible shrinking CMO, Rajamannar joins the Ad Lib podcast to discuss what he calls the CMO existential crisis. We talk about marketing at scale in a time whe...

7 Kesä 201848min

Ken Auletta, 'Frenemies' author

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You're going to be hearing Ken Auletta's name a lot this month. Auletta, who has been writing the Annals of Communication column for The New Yorker since 1992, is the author of a new book about the in...

5 Kesä 201836min

Andrew Swinand, Leo Burnett North America CEO

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When Andrew Swinand was tapped to be Leo Burnett's North America CEO last January, he had a daunting remit. Burnett had long been a flagship Chicago agency, but after losing McDonald's in September 20...

31 Touko 201829min

Terri & Sandy's Terri and Sandy

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Terri Meyer and Sandy Greenberg are the co-founders of the New York independent shop Terri & Sandy. Both refugees from the big holding company world — Meyer and Greenberg had worked together as a crea...

24 Touko 201835min

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