58. JD Group's CDO, Arianne Parisi: "Stores are the most important asset for JD"
OFFBounds Retail25 Helmi 2025

58. JD Group's CDO, Arianne Parisi: "Stores are the most important asset for JD"

This is the first episode of our Europe's Retail Evolution series with Shoptalk Europe, and I sat down with Arianne Parisi, Chief Digital Officer at JD Sports, to discuss the massive digital transformation behind one of the world’s largest sports retailers. With over 4,500 stores across 30+ countries, JD is redefining omnichannel retail, from AI-driven customer care to global-local market strategies. Arianne shares how JD is breaking down silos, rethinking KPIs beyond revenue, and leveraging data to stay ahead of trends—like the Adidas Samba comeback.

Arianne will be on stage at Shoptalk Europe, which will happen in Barcelona from June 2nd to 4th. If you haven't booked your tickets yet, we have discount links:

This episode is sponsored by New Black.

New Black is redefining retail with EVA, a contextual commerce platform that unifies Inventory and order management, pos, in-store apps, promotions, loyalty, and clienteling into one seamless system.

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Jaksot(130)

124. Scanteak's CEO, Jamie Lim: "AI should be part of the process, not the purpose."

124. Scanteak's CEO, Jamie Lim: "AI should be part of the process, not the purpose."

Artificial intelligence is transforming retail, but Jamie Lim believes most companies are starting in the wrong place. As the second-generation CEO of Scanteak, a retail group with more than 10 brands...

7 Heinä 24min

123. 7-Eleven Singapore's Managing Director, Anushree Khosla: "We don't just want to be a convenience store. We want to be a place of discovery."

123. 7-Eleven Singapore's Managing Director, Anushree Khosla: "We don't just want to be a convenience store. We want to be a place of discovery."

Convenience retail is evolving beyond speed and accessibility. In this episode of OFFBounds, Paula Macaggi sits down with Anushree Khosla, Managing Director of 7-Eleven Singapore, to explore how one o...

6 Heinä 30min

122. Warehouse Group's Head of Strategy and Media: "The future of retail media is audience-first, not retailer-first."

122. Warehouse Group's Head of Strategy and Media: "The future of retail media is audience-first, not retailer-first."

Recorded at NRF APAC in Singapore, Paula Macaggi sits down with Alex Lawson, Head of Strategy & Media at The Warehouse Group, one of the largest retailers in New Zealand, operating more than 160 store...

23 Kesä 29min

121. OnTheList's CEO, Delphine Dultzin: "Even with AI, you can never predict 100% what customers will want."

121. OnTheList's CEO, Delphine Dultzin: "Even with AI, you can never predict 100% what customers will want."

In this episode of OFFBounds, Paula Macaggi goes to Singapore for NRF APAC 2026 and sits down with Delphine Dultzin, CEO and Co-Founder of OnTheList, to explore a retail challenge that rarely gets dis...

16 Kesä 26min

120. Larroudé's CEO, Ricardo Larroudé: "The best person to program the company they have a vision for is the CEO."

120. Larroudé's CEO, Ricardo Larroudé: "The best person to program the company they have a vision for is the CEO."

This episode was brought to you by RayonRetail design teams use Rayon to create store layouts, documentation, standards, and presentations in one collaborative platform. By combining design tools and ...

9 Kesä 46min

119. Brandon Rael's Insights on Agentic Commerce

119. Brandon Rael's Insights on Agentic Commerce

When ChatGPT launched, most retailers focused on chatbots and customer service. Today, the conversation is much bigger. AI agents are beginning to influence how consumers discover products, compare op...

2 Kesä 37min

118. Retail Trends 2026

118. Retail Trends 2026

Retail is entering a new era where technology is becoming invisible and human connection is becoming more valuable than ever. In this solo episode of OFFBounds, Paula Macaggi breaks down five major tr...

27 Touko 20min

117. We Turned OFFBounds Into an AI-Powered Newsroom

117. We Turned OFFBounds Into an AI-Powered Newsroom

Check our new website: OFFBounds.tvWhat does a media company built for the AI era actually look like? In this special solo episode of OFFBounds, Paula Macaggi shares how OFFBounds evolved from a retai...

13 Touko 17min

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