Become a WYLD CREATRIX - pt3: Set the VIBE

Hello, Queen! Welcome to day 3 of the WYLD CREATRIX Masterclass! What you'll find in this episode is a fun and exciting discussion of your brand vibe. Just like your vision and your values, understanding and embodying the vibration that you desire your brand to contribute to the collective is a HUGE first step in establishing your online presence, and absolutely cannot be skipped. Make sure your have your life CONTEXT + brand VISION + brand VALUES on-hand, because you'll need them for today! Enjoy! And don't forget to complete your SOULWORK!

• Access Your Free Brand Build Template: https://www.canva.com/design/DAFZ-S26oAw/iOFGpVPEVSC4hH4bdwd5kg/edit?utm_content=DAFZ-S26oAw&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton
• Register for my next Masterclass OBSESSED: https://logan-orihuela-2d3b.mykajabi.com/obsessed

TAKEAWAYS:

• Your brand vibe is the overall feeling that your brand creates
• Think of it as the energetic blueprint that it makes on the collective, and more specifically your soulmate clients
• Brand vibe consists of: Visuals, Content, Offers, Voice
• Together, these elements create a vibe or frequency that is unique to your brand, and that helps attract your soulmate clients through community and shared values
• Begin by asking yourself these questions:
  • What emotional impact do I want to have on my audience? How do I want them to feel when they interact with any aspect of my brand? - your answer to that + your vision and values is going to determine the individual elements that create your vibe

SOULWORK:

• Using the brand build template, clearly outline your preliminary brand visuals
• Begin brainstorming content ideas that align with your values & desired vibe
• Begin brainstorming offers that support your overall client journey
• Define your unique brand voice