John Solomon on Building Brand Momentum When Markets Turn Against You
How do you maintain brand momentum when tariffs spike, supply chains collapse, and private equity demands quick returns?In this episode of Adspeak by ADWEEK, Audrey Kemp sits down with John Solomon, E...
23 Heinä 30min
How Jen Zeszut Built a Mac and Cheese Brand by Out-Weirding Industry Giants
What if your biggest competitive advantage wasn't outspending your CPG rivals, but out-weirding them?In this episode of Adspeak by ADWEEK, host Rebecca Stewart sits down with Jen Zeszut, CEO and found...
21 Heinä 33min
Turning Sunscreen Into a Lifestyle Brand: Lessons from Roy Fleeman
In this episode of Adspeak by ADWEEK, host Brittaney Kiefer sits down with Roy Fleeman to explore how Vacation transformed sunscreen from a functional necessity into an immersive lifestyle brand. Roy ...
16 Heinä 21min
The Future of Advertising Is Predictive: How Deep Learning Is Transforming Marketing with Jeremy Fain
In this episode of Adspeak by ADWEEK, Jeremy Fain, CEO and Co-founder of Cognitiv, explores how deep learning is reshaping the future of advertising. Jeremy explains why the true power of AI in market...
14 Heinä 18min
The $1 Trillion Question: Why Brands Are Still Underinvesting in Women’s Sports
In this episode of Adspeak by ADWEEK, host Zoë Ruderman, Chief Content Officer at Adweek, sits down with Wes Felix, Co-Founder of Always Alpha and Co-Founder and CEO of Saysh; Allyson Felix, Co-Founde...
30 Kesä 31min
How HubSpot Built a 50-Million-Person Media Engine Inside a Software Company with Jonathan Hunt
In this episode of Adspeak by ADWEEK, host Mike Beyman sits down with Jonathan Hunt, VP of Media at HubSpot, to explore how a software company built a global media engine reaching 50 million people ev...
25 Kesä 22min
Beyond QR Codes: Matty Beckerman on the Future of Interactive Media
In this episode of Adspeak by ADWEEK, host Ryan Joe sits down with Matty Beckerman, Founder and CEO of IRCODE, to explore how image recognition technology is transforming the future of marketing engag...
23 Kesä 17min
Influencer Marketing Is Broken: How Billion-Dollar Brands Can Fix It at Scale
In this episode of Adspeak by ADWEEK, Keith Bendes, Chief Strategy Officer at Linqia, and Denise Vitola, Founder and CEO of Vitola Strategies, explore how enterprise brands can move influencer marketi...
18 Kesä 27min
