Six Resolutions for Ecommerce in 2023
New year, new ecommerce landscape: In this episode, Taylor and Richard make 6 resolutions for the ecommerce industry, breaking down the strategies your business will need to thrive in the coming year....
11 Tammi 202335min
The State of Ecomm Investing Pt 1: The Founder's Perspective
In this special two part series Taylor and Richard explore the current state of the ecommerce fundraising environment from two distinct points of view. In this first episode we talk with a founder, Da...
4 Tammi 202335min
Reflections on Failure & Growth
As 2022 comes to a close, those of us in the ecommerce industry have more questions than answers: Where can you find hope in the midst of failure? What are the constants in a deeply unpredictable worl...
28 Joulu 202239min
How to Stabilize Your Growth
There’s three layers of revenue for any business: New customers, owned audiences, and existing customers. Maintaining the correct balance between these three tiers is crucial to sustainable growth. Th...
21 Joulu 202226min
Forecasting CAC in Uncertain Times
With consumer confidence at record-low levels, only one thing’s for sure: you’ll have to pay more to acquire new customers. But how do you forecast this all-important metric heading into the uncertain...
14 Joulu 202231min
BFCM 2022 Was Huge. But What Does That Mean for 2023?
Black Friday/Cyber Monday was bigger than ever this year. Inflation is also at its highest level in four decades. So what does this seeming paradox mean for your ecommerce business moving forward? In ...
7 Joulu 202216min
Stop Squeezing The Sponge
It’s tempting to try to get more out of your existing customers when CAC is rising. But is it worth it? In this episode, Richard and Taylor discuss the second principle of the Enterprise Scaling Guide...
1 Joulu 202231min
Lessons Learned from Black Friday 2021
To win this Black Friday, you need to understand what went well last year, and what needs to improve. In this episode, we take a break from our regular content and revisit our post-Black Friday recap ...
23 Marras 202218min
