Ecommerce Playbook: Numbers, Struggles & Growth

Ecommerce Playbook: Numbers, Struggles & Growth

2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone. That’s where the Ecommerce Playbook Podcast comes in — join Common Thread Collective’s Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses. Whether you need a clear view on the macro issues affecting the world of ecommerce, or want to reorient your business around groundbreaking new big-picture strategies, Taylor & Richard are here to help answer the tough questions about what it takes to scale — and sustain — an ecommerce business.

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Jaksot(457)

Building a Perpetual Facebook Ad Machine

Building a Perpetual Facebook Ad Machine

More creative, greater efficiency. In this episode, Andrew explores the best creative strategy to get the most out of Facebook ads. “The basic idea is: How much creative can you put into your Facebook...

30 Maalis 202232min

Where Will Your Business Create Value?

Where Will Your Business Create Value?

Where do you create value in your business? In this episode, Andrew demonstrates how to answer that question and why it is so important for your business’ success. “Where is the profit going to come f...

23 Maalis 202220min

Defining Ecommerce Success with Nate Poulin

Defining Ecommerce Success with Nate Poulin

Why argue on Twitter when you can do it on a podcast instead? In this special episode, Common Thread Collective CEO Taylor Holiday and ecommerce heavy-hitter Nate Poulin (@DigitallyNative on Twitter) ...

16 Maalis 20221h 16min

The Ideal P&L for Every Business Type

The Ideal P&L for Every Business Type

What’s the right financial structure for your business? In this episode, Andrew applies Common Thread Collective’s Four-Quarter Accounting Principle across a range of different kinds of businesses. “O...

9 Maalis 202225min

What’s Next & CEO Reflections

What’s Next & CEO Reflections

What does a former CEO do after leaving the position? In this episode, Andrew gives some insights and learnings on being a CEO, and shares about the next step in his career (he’s not going far). “That...

2 Maalis 202225min

Mistakes Made and Lessons Learned as CEOs

Mistakes Made and Lessons Learned as CEOs

What would your boss say about your mistakes? In this episode, Andrew brings in Common Thread Collective CEO Taylor Holiday to “evaluate” his performance as CEO of 4x400. “It was such a gift to me, to...

23 Helmi 202257min

Honest Reflections for Recruiters

Honest Reflections for Recruiters

What’s in it for the candidate? In this episode, Andrew shares his feedback on what he is seeing from recruiters during his job search. “My hope is to help you attract great talent, as well as to attr...

9 Helmi 202224min

6 Honest Reflections For Job Seekers

6 Honest Reflections For Job Seekers

Do you really know what you want in a job? In this episode, Andrew shares candid thoughts about his next steps in the current job market. “If you’re at a stopping point and you’re not sure what the ne...

2 Helmi 202233min

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