House of Content

House of Content

Brands are content. Content is culture. This podcast unpacks it all. Welcome to House of Content, a weekly show that dives into trending topics and what’s bubbling under in the world of creators, lifestyle, careers, and social media. Told from the bi-coastal lens of three women working in top advertising and digital agencies in Los Angeles and New York, this is the audio version of the For You Page. So walk on in. The door’s always open.

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House Guest: Christina Pearo & The Rise of B2B Social

House Guest: Christina Pearo & The Rise of B2B Social

"I didn't set out to make B2B cool." Christina Pearo, Social & Community Manager at Slate joins House of Content as our first guest of the season to discuss employee-generated content, LinkedIn and B2...

12 Maalis 27min

Roles of the Future: Did the #FYP Rewrite the Org Chart?

Roles of the Future: Did the #FYP Rewrite the Org Chart?

Your FYP is not just entertainment. It is a live beta test of the future of work. Lately it feels less like GRWM and more like “day in the life of a job that did not exist three years ago.” Creators a...

5 Maalis 37min

Betterment Burnout: Data as Social Currency

Betterment Burnout: Data as Social Currency

Are we running ourselves like startups?We’re tracking sleep, optimizing mindset, managing money, and using AI like a second brain. Life is starting to feel less like living and more like performance m...

26 Helmi 38min

The Ageless Era: Unpacking Youth and Age on Social

The Ageless Era: Unpacking Youth and Age on Social

What if aging isn’t a decline, but a marker of expertise?In this episode, we unpack the pressures, distortions, and unexpected freedoms that come with growing up on social media. From age blindness an...

19 Helmi 38min

Are Relationships Cringe? Decoding Love on Social

Are Relationships Cringe? Decoding Love on Social

In this episode of House of Content, we delve into the evolving discourse surrounding relationships in the age of social media, sparked by movements like decentering men and the viral Vogue article ti...

12 Helmi 34min

Season Premiere: The Anti Prediction Episode

Season Premiere: The Anti Prediction Episode

We are back! In the season premiere of House of Content, we get into what’s actually happening beneath the surface of the creator economy and why the real shift has nothing to do with trends and every...

5 Helmi 36min

From DMs to IRL: The New Friendship Blueprint

From DMs to IRL: The New Friendship Blueprint

When your DMs become your lifeline and group chats feel like a dream, how do you actually make friends as an adult? In this episode of House of Content, we unpack the emotional rollercoaster of buildi...

12 Kesä 202534min

Creators and Brands In Crisis Mode

Creators and Brands In Crisis Mode

Crisis mode: activated.From vending machines to Vegas, the past few months have delivered some of the juiciest brand and creator scandals we’ve seen in a while.In this episode, we break down the inter...

4 Kesä 202536min

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