Talk of the House: TikTok Made Me Buy It
TikTok is making moves to become an end-to-end commerce platform. From creating warehouse solutions to offering TikTok store fronts, are we going to start buying directly from short-form videos? How a...
11 Touko 202336min
Talk of the House: Vlogging Makes a Comeback
What’s behind our collective obsession with vlogs and Day in the Life videos? Are we all just nosy to a fault? Or, is it a counter-trend that's risen against glossy entertainment and fake content? In ...
4 Touko 202339min
Talk of the House: Going Viral
Is going viral an art you can master or just the luck of the draw? Is it true that TikTok has a heating button to decide who goes viral and doesn’t? When platforms mature and evolve to pay to play, ca...
26 Huhti 202342min
Talk of the House: The Anatomy of an Aesthetic
Mermaid Core, Vanilla Girl Aesthetic, Coastal Cowgirl, the list goes on. In this episode, we break down the anatomy of a social media aesthetic and how it relates to brands and creators. Tune in to ...
20 Huhti 202331min
Talk of the House: Deinfluencing
Like it or not, deinfluencing is here to stay. Audiences gravitate towards authentic content, and that also includes counter-recommendations on what not to buy, where not to stay, and what services yo...
13 Huhti 202332min
What Is House of Content?
What makes a viral trend go viral? How can brands and creators stay current in the fast-moving world of social media? This is House of Content, a weekly show at the intersection of culture, brands, an...
5 Huhti 202330s
