Impact Pricing
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

Tämä podcast on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi podcastin jaksot saattavat sisältää mainontaa.

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Unlocking Pricing Potential Using the Pricing Spineometer with Tim Smith

Unlocking Pricing Potential Using the Pricing Spineometer with Tim Smith

Tim Smith helps executives address critical questions in pricing, marketing, sales, and corporate strategy in the face of high uncertainty by using proven best practices informed by solid academic res...

17 Kesä 202428min

Blogcast: The Value of a Feature: How to Create Value Tables

Blogcast: The Value of a Feature: How to Create Value Tables

This is an Impact Pricing Blog published on April 25, 2024, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/the-value-of-a-feature-how...

14 Kesä 20246min

Navigating Price Changes: Overcoming Fear and Implementing Strategy with Patrick Meegan

Navigating Price Changes: Overcoming Fear and Implementing Strategy with Patrick Meegan

Patrick Meegan is a Managing Director at Investor Group Services. Experienced in technology, industrials, consumer products, retail and e-commerce, subscription programs, pricing, and product strategy...

10 Kesä 202429min

Blogcast: B2B Market Research Is Overrated

Blogcast: B2B Market Research Is Overrated

This is an Impact Pricing Blog published on April 18, 2024, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/b2b-market-research-is-over...

7 Kesä 20242min

AI vs. SaaS: Transforming Software Pricing and Value Delivery with Steven Forth

AI vs. SaaS: Transforming Software Pricing and Value Delivery with Steven Forth

Steven Forth is Ibbaka's Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm. He was CEO of LeveragePoint Innovations Inc., a SaaS business. In this episode, Steven explains how ...

3 Kesä 202425min

Blogcast: Value for Buyer Personas

Blogcast: Value for Buyer Personas

This is an Impact Pricing Blog published on April 11, 2024, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/value-for-buyer-personas/ I...

31 Touko 20243min

Dynamic Pricing Strategies for Sustainable Recurring Revenue with Amanda Northcutt

Dynamic Pricing Strategies for Sustainable Recurring Revenue with Amanda Northcutt

As a consultant, coach, and 6-time executive, Amanda Northcutt has launched, grown, and scaled online businesses with fantastic results on both the individual and organizational level, while creating ...

27 Touko 202429min

Blogcast: Expert-Approved Pricing Insights at Your Fingertips: Discover Our Custom Pricing GPT

Blogcast: Expert-Approved Pricing Insights at Your Fingertips: Discover Our Custom Pricing GPT

This is an Impact Pricing Blog published on April 4, 2024, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/discover-our-custom-pricing-...

24 Touko 20242min

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