Tech for Non-Techies
This podcast is for non-technical founders and established small-to-mid-size business owners who want to launch an app or add a tech-enabled offering—without learning to code. Each episode breaks down product strategy, scoping, hiring and managing developers, and applied AI for real business outcomes (not VC theatre). Expect step-by-step playbooks, case studies, and jargon-free conversations that help you turn ideas into revenue-generating digital products. Hosted by Sophia, an entrepreneur and educator whose programs have been featured in Harvard Business Review and delivered at Oxford University, London Business School, and Chicago Booth. Her work is trusted by the government of Bahrain, Constellation Brands, and the Royal Bank of Canada, and her flagship approach—Tech for Non-Technical Founders—has helped hundreds of entrepreneurs and executives move from concept to scalable product. You'll learn how to: -Validate demand and shape a winning product brief -Budget, timeline, and de-risk builds you'll actually ship -Hire, brief, and manage developers and vendors with confidence -Use AI to speed research, prototyping, and growth -Launch, iterate, and measure ROI—without the buzzwords FOLLOW if you want clear, actionable guidance to build real tech value—minus the code and the hype.

Jaksot(302)

166. Introduction to cookies, tracking & online privacy

166. Introduction to cookies, tracking & online privacy

Is online tracking invasive? Or do cookies make our experience of the internet better? To answer this question, you need to understand how online tracking works and who makes money from it. In this ep...

30 Elo 202340min

165. AI hype vs lasting innovation with Jamie Cattell, Partner at IBM

165. AI hype vs lasting innovation with Jamie Cattell, Partner at IBM

How is generative AI different from standard AI? How can you tell lasting innovation from the hype?  Listen to this episode to find out. You will learn from Jamie Cattell, Global Managing Partner, Ent...

22 Elo 202344min

164. Use Design Thinking to solve ANY problem

164. Use Design Thinking to solve ANY problem

"You can design your work life as an employee or a business owner. Design thinking is for people like you, whether you receive the paycheck or sign the paycheck," Bill Burnett, Stanford School of Desi...

16 Elo 202318min

163. Innovation vs Tradition

163. Innovation vs Tradition

When should you innovate and when should you honour tradition?  The luxury industry answers this question all the time.  Luxury businesses like Louis Vuitton have been around since the 1800s, but have...

9 Elo 202316min

162. From banker to Fintech CEO

162. From banker to Fintech CEO

Avinash Godkhindi went from banking to leading Zaggle, a fintech company, towards an IPO.  This episode is perfect for founders, fintech investors and business leaders who want to transition into tech...

2 Elo 202345min

161. How to get paid more

161. How to get paid more

Smart dedicated professionals are great at creating value. This episode will help you capture it. Digital transformation and innovation projects are very likely to balloon beyond their original scope,...

26 Heinä 202317min

160. Data Science for Business Leaders with Prof JeAnna Abbott

160. Data Science for Business Leaders with Prof JeAnna Abbott

To have a successful business career today, you need to be data literate. This doesn't mean learning to code. Thank God! In this episode, you will hear from JeAnna Abbott, Professor of Artificial Inte...

19 Heinä 202358min

159. Power mistakes by founders, corporate leaders & investors

159. Power mistakes by founders, corporate leaders & investors

Technology has disrupted power dynamics, and led otherwise smart and rational people to suspend disbelief, lose control and destroy value. To have a truly successful career, you need to understand pow...

12 Heinä 202317min

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