How She Built A Global Fashion Brand With $200

In this episode of Reset, Ash sits down with Kirstin-Lee Keysers,founder of Australian fashion label Kivari, to explore what can happen when you take a risk on yourself and back your dream.

What started as a holiday idea and a cancelled flight home has grown into a multi-eight-figure fashion brand, with beautiful stores across Australia and a global online community of more than 370,000 followers.

Kiki shares the real story behind building Kivari - from selling at markets to opening flagship stores, scaling a high-performing team, predicting fashion trends months in advance, and navigating the logistics of releasing new collections multiple times a month.

This conversation goes deep into entrepreneurship, career change, business growth, leadership, marketing, team building, and how AI may shape the future of the fashion industry. It’s an honest, inspiring episode for anyone craving change, considering starting over, or wondering if it’s too late to pursue a dream.

In this episode, we cover:

• How Kivari was born from a holiday idea
• What it was really like building the brand in the early days
• Growing from markets to bricks-and-mortar stores across Australia
• Online vs in-store sales and scaling a retail business
• Building and leading a high-performing team
• The marketing strategies driving growth right now
• How fashion collections are designed months in advance
• Trend forecasting and consumer behaviour
• Surrounding yourself with the right people as a founder
• The future of Kivari and the fashion industry
• How AI may change fashion and retail
• Advice for women wanting a career change later in life
• A message from Kiki’s 90-year-old future self

Whether you’re an aspiring founder, a creative, a career-driven woman, or simply someone craving inspiration to take the next step, this episode is a reminder that it’s never too late to begin again.

Where to from here?

https://www.kivari.com.au

https://www.instagram.com/kivari_the_label/

https://www.instagram.com/kiki_keysers/

https://www.linkedin.com/in/kirstin-lee-keysers-38a4a563/