Command, Not Control: Surviving Social CX Without Losing Your Soul - Sprinklr
CX Today25 Feb

Command, Not Control: Surviving Social CX Without Losing Your Soul - Sprinklr

Customers don’t complain in private anymore. They post. They tag. They amplify. And they expect a response before the next refresh. In this CX Today conversation, Rob Wilkinson speaks with Anish Singal, VP of Product Management at Sprinklr, about why “control” is the wrong goal for modern CX, and what it really means to command the moment instead. From AI signal detection and cross-functional war rooms to predictive analytics and governance at speed, this is a grounded discussion about how br...

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Episoder(541)

The Future of CX Isn’t AI. It’s Humans - UJET

The Future of CX Isn’t AI. It’s Humans - UJET

In this CX Today interview, Rob Wilkinson speaks with Kristin King, Chief Customer Officer at UJET, and Tena Curic, Senior Customer Success Manager at UJET, about what they learned by spending time di...

1 Sep 30min

Avaya’s AI Strategy Warning: CX Vendors Are Splitting Fast

Avaya’s AI Strategy Warning: CX Vendors Are Splitting Fast

Enterprise CX leaders face a difficult question: which AI strategies will deliver measurable customer and operational value, and which are simply buying time? In this CX Today interview, Rhys Fisher s...

31 Aug 21min

Why AI-Only QA Still Leaves Support Leaders Doing the Heavy Lifting

Why AI-Only QA Still Leaves Support Leaders Doing the Heavy Lifting

Support leaders are under pressure to improve customer experience, coach agents, manage technology, and keep operations moving. Yet quality assurance often becomes another task on an already overloade...

27 Aug 14min

 Your Customer Journey Analytics Are Broken – And Buying More AI Won't Fix It

Your Customer Journey Analytics Are Broken – And Buying More AI Won't Fix It

In this CX Today interview, Rhys Fisher sits down with Ty Givens, Founder and CEO of CX Collective, and Simel Kara, CX Account Director for Digital Experience and Transformation at Effect Digital, to ...

13 Aug 21min

 The AI Race Has a Customer Experience Problem

The AI Race Has a Customer Experience Problem

In this CX Today interview, Rhys Fisher, Associate Editor at CX Today, speaks with Muj Choudhury, CEO of RocketPhone.ai and former Salesforce Director, about the uncomfortable questions surrounding en...

10 Aug 25min

How Vonage Is Rebuilding Agent Experience for a Multi-CRM, AI-Driven Era

How Vonage Is Rebuilding Agent Experience for a Multi-CRM, AI-Driven Era

Rob Wilkinson speaks with Rodney Hassard, Head of Product, Applications Group at Vonage, about how intelligent workspaces are reshaping the agent experience. Rodney explains why customer relationship ...

6 Aug 24min

 HubSpot Got the Blame, But Does the Whole Industry Have the Same Problem?

HubSpot Got the Blame, But Does the Whole Industry Have the Same Problem?

The HubSpot data enrichment controversy generated plenty of heat. Alexi Hatch, CMO of Acoustic, is more interested in the light. Speaking with CX Today's Rhys Fisher, Hatch reframes the episode not as...

4 Aug 15min

Adobe Summit 2026: Liz Miller Calls Out the Market on AI Strategy – and She's Not Holding Back

Adobe Summit 2026: Liz Miller Calls Out the Market on AI Strategy – and She's Not Holding Back

From agentic AI to brand intelligence and Firefly's trust-first model, Constellation Research's Liz Miller drops unfiltered insights from the Vegas floor. In this on-the-ground dispatch from Adobe Su...

3 Aug 23min

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