Engineering the next era of hybrid experiences

Engineering the next era of hybrid experiences

In this episode of the CIM Marketing Podcast, our host Ben Walker sits down with Kelly Eagle, managing partner at Pixel Artworks, to explore how truly immersive experiences are reshaping modern marketing.

Kelly explains why the real innovation isn’t in shiny new tech, but in how you use existing technologies to tell better stories, shift behaviour, and build brand loyalty.

From large-scale skyline installations and AR-enhanced environments to carefully measured engagement and ROI, she reveals how brands can move beyond “Instagrammable moments” to create transformative, narrative-led experiences that audiences remember long after the lights go out.

Whether you’re working on live events, brand experiences, or digital campaigns, this episode will help you rethink how immersion fits into your marketing mix, and how to justify the investment.


Want to know more? Check out the CIM Content hub now for all things marketing.

Thanks for listening to this episode. You can share your thoughts and feedback in our survey now, or contact us at podcast@cim.co.uk

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(144)

How to master the art of pitching and persuasion

How to master the art of pitching and persuasion

How do you turn a good idea into a winning pitch your clients can’t stop talking about? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by Danny Fontaine, author of Pitch: How ...

13 Aug 1h 3min

Sneak peek: How to master the art of pitching and persuasion

Sneak peek: How to master the art of pitching and persuasion

How do you turn a good idea into a winning pitch your clients can’t stop talking about? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by Danny Fontaine, author of Pitch: How ...

12 Aug 1min

AI-native marketing teams: Rethinking roles, skills and structure

AI-native marketing teams: Rethinking roles, skills and structure

What does a marketing team look like when AI is embedded in every part of their workflow, from research and briefing to creative, measurement, and sales enablement?  In this episode, host Ben Walker i...

30 Jul 48min

Sneak peek: AI-native marketing teams

Sneak peek: AI-native marketing teams

What does a marketing team look like when AI is embedded in every part of their workflow, from research and briefing to creative, measurement, and sales enablement?  In this episode, host Ben Walker i...

29 Jul 1min

The AI strategy gap: Why 40% of marketers don’t expect ROI before 2030

The AI strategy gap: Why 40% of marketers don’t expect ROI before 2030

Why are 40% of marketers not expecting ROI from AI until 2030, and what does that reveal about the AI strategy gap in marketing?In this episode of the CIM Marketing Podcast, host Ben Walker is joined ...

16 Jul 52min

Sneak peek: The AI strategy gap

Sneak peek: The AI strategy gap

Why are 40% of marketers not expecting ROI from AI until 2030, and what does that reveal about the AI strategy gap in marketing?In this episode of the CIM Marketing Podcast, host Ben Walker is joined ...

15 Jul 1min

How marketing leaders are delivering social impact

How marketing leaders are delivering social impact

How can marketing leaders drive real social change, not just publish another glossy purpose statement? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by Caroline Taylor OBE, f...

2 Jul 53min

Sneak peek: How marketing leaders are delivering social impact

Sneak peek: How marketing leaders are delivering social impact

How can marketing leaders drive real social change, not just publish another glossy purpose statement? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by Caroline Taylor OBE, C...

1 Jul 2min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
rss-skravla-gar
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
rss-orjasater
finansredaksjonen
pengesnakk
utbytte
rss-pa-konto
lederpodden
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
okonomiamatorene
stormkast-med-valebrokk-stordalen
liberal-halvtime