Stop Trying to Fit In—Start Paying Attention

Stop Trying to Fit In—Start Paying Attention

From identity to boundaries… and everything in between.

In this episode of Challenging the Norm, Lindsey shares an honest rant about not quite fitting right now. Whether it’s age, energy, running a business that doesn’t fit the “lifestyle” mould, or being the main earner, she’s asking the question many avoid:

Where do you fit… and do you even need to?

Paul relates, reflecting on a time when not smoking meant missing out on conversations, decisions, and opportunities—because the real networking happened in the smoking area. He also admits he doesn’t like golf… and would appreciate you keeping that quiet.


Together, Lindsey and Paul explore:

➡️ What identity really means in business—and how social media shapes it

➡️ Comfort zones, and why growth often sits just beyond them

➡️ The warning signs that show up when you’ve crossed your own boundaries

➡️ Why trying harder to “fit in” usually pulls you further away from yourself

➡️ Grounding yourself when things feel uncertain and learning to trust your body’s signals

➡️ The power of connection and finding the right rooms, not just more rooms

As they hit episode 60, they also reflect on breaking podcast “rules” and expectations, proving that consistency, honesty, and showing up as you are count for far more than stats.

Because sometimes, the moment you stop trying to fit in… is the moment things start to click.

➡️ Enjoyed this episode? Subscribe, leave a review, or drop us a message — we’d love to hear what resonated with you.


CONNECT WITH US:

Paul Snell uses neuroscience to help business leaders unlock success through a

people-first lens.

https://www.dnaneuroanalytics.com/

https://www.linkedin.com/in/paulksnell/

Lindsey Burden empowers business owners to shape a business that works for them — sustainably, confidently, and on their terms.

https://lindseyburden.com/

https://www.linkedin.com/in/lindsey-burden/


ABOUT THE PODCAST

Challenging the Norm: His and Hers Look at Life and Business is for solopreneurs, entrepreneurs, and business owners who want to grow a successful

business without burnout or blindly following the latest trend.

If you’re overwhelmed by information overload, losing sight of your priorities, or stuck on the hamster wheel of “do more,” this show is for you.

With 50+ years of combined experience, Lindsey Burden and Paul Snell bring real talk, practical insight, and thoughtful challenge — helping you cut through the noise and build a business that truly works for you.

Business doesn’t have to be louder, faster, or harder to be successful.

______________________________


#ChallengingTheNorm #BusinessMindset #EntrepreneurLife #SustainableSuccess

#BusinessGrowth #LeadershipMindset #SuccessOnYourTerms #RealBusinessTalk

#WorkLifeBalance #BusinessAndLife #Boundaries #Values

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Episoder(63)

Who has control over your business? Because when the world gets wobbly, the answer matters more than ever

Who has control over your business? Because when the world gets wobbly, the answer matters more than ever

After a short break, Lindsey and Paul are back and ready to go for another season — having used the time to reset and catch their breath.To kick things off, Lindsey had thought this episode should rev...

10 Jul 28min

How do we turn clients into raving fans? From customer to ambassador, and the bit in between

How do we turn clients into raving fans? From customer to ambassador, and the bit in between

We've all done it, got the client over the line, then, without thinking or intention, don't take good care of them afterwards. It's like we receive the money, breathe a sigh of relief, get cracking wi...

4 Jun 31min

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Why Most Small Business Marketing Doesn’t Work

A practical conversation that will make marketing feel simpler.Paul and Lindsey continue their practical discussions, and in this episode of Challenging the Norm, they unpick marketing — a big topic.F...

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Sales and Selling: Why This Must Be Your Business Priority Turning conversations into conversions

Sales and Selling: Why This Must Be Your Business Priority Turning conversations into conversions

In this episode of Challenging the Norm, Lindsey takes the lead as she and Paul dive into the heart of business: sales. Lindsey kicks things off bluntly: “If we don’t sell, we don’t have a business.” ...

9 Mar 37min

Analysis Paralysis and the Danger to Your Business Bridging the gap between thinking and making a sale

Analysis Paralysis and the Danger to Your Business Bridging the gap between thinking and making a sale

In the last episode, Paul and Lindsey explored the heart of your business — your pipeline. Now, they take the natural next step: sales. After all, a pipeline only matters if it converts.In this episod...

2 Mar 31min

Pipelines: What they are and what they are not in business How to make friends with your pipeline

Pipelines: What they are and what they are not in business How to make friends with your pipeline

Do a Google search, and you will most likely come up with a definition similar to the one below.“A pipeline shows you who you’re talking to, where they’re up to, and what’s likely to turn into a sale....

9 Feb 37min

New Year Pressure in Business and Life: Let’s Rethink Goals, Mindset & Success

New Year Pressure in Business and Life: Let’s Rethink Goals, Mindset & Success

In this episode, Paul and Lindsey set the tone for the year ahead, with reminders for business and life, but most importantly, wherever you are in your journey, it's okay.Paul talks about the cultural...

22 Jan 35min

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