Matthew F. Jordan, "Danger Sound Klaxon!: The Horn That Changed History" (U Virginia Press, 2023)

Matthew F. Jordan, "Danger Sound Klaxon!: The Horn That Changed History" (U Virginia Press, 2023)

Danger Sound Klaxon!:The Horn That Changed History (University of Virginia Press, 2023) reveals the untold story of the Klaxon automobile horn, one of the first great electrical consumer technologies of the twentieth century. Although its metallic shriek at first shocked pedestrians, savvy advertising strategies convinced consumers across the United States and western Europe to adopt the shrill Klaxon horn as the safest signaling technology available in the 1910s. The widespread use of Klaxons in the trenches of World War I, however, transformed how veterans heard this car horn, and its traumatic association with gas attacks ultimately doomed this once ubiquitous consumer technology. By charting the meteoric rise and eventual fall of the Klaxon, Dr. Matthew Jordan highlights how perceptions of sound-producing technologies are guided by, manipulated, and transformed through advertising strategies, public debate, consumer reactions, and governmental regulations. Jordan demonstrates in this fascinating history how consumers are led toward technological solutions for problems themselves created by technology. Dr. Jordan also directs the News Literacy Initiative, including co-hosting its podcast News Over Noise. This interview was conducted by Dr. Miranda Melcher whose forthcoming book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/military-history

Episoder(1615)

Robert Neer, “Napalm: An American Biography” (Harvard UP, 2013)

Robert Neer, “Napalm: An American Biography” (Harvard UP, 2013)

Just as there is no one way to write a biography, nor should there be, so there is no rule dictating that biography must be about the life of a person. In recent years, the jettisoning of this traditi...

13 Feb 201447min

Waitman Beorn, “Marching into Darkness: The Wehrmacht and the Holocaust in Belarus” (Harvard UP, 2013)

Waitman Beorn, “Marching into Darkness: The Wehrmacht and the Holocaust in Belarus” (Harvard UP, 2013)

The question of Wehrmacht complicity in the Holocaust is an old one. What might be called the “received view” until recently was that while a small number of German army units took part in anti-Jewish...

10 Jan 20141h 18min

Ken MacLeish, “Fort Hood: Life and Uncertainty in a Military Community” (Princeton UP, 2013)

Ken MacLeish, “Fort Hood: Life and Uncertainty in a Military Community” (Princeton UP, 2013)

Ken MacLeish offers an ethnographic look at daily lives and the true costs borne by soldiers, their families, and communities, in his new book Making War at Fort Hood: Life and Uncertainty in a Milita...

12 Nov 201345min

Aaron S. Moore, “Constructing East Asia: Technology, Ideology, and Empire in Japan’s Wartime Era, 1931-1945” (Stanford UP, 2013)

Aaron S. Moore, “Constructing East Asia: Technology, Ideology, and Empire in Japan’s Wartime Era, 1931-1945” (Stanford UP, 2013)

We tend to understand the modernization of Japan as a story of its rise as a techno-superpower. In East Asia: Technology, Ideology, and Empire in Japan’s Wartime Era, 1931-1945 (Stanford University Pr...

26 Okt 20131h 10min

Eric Schmitt and Thom Shanker, “Counterstrike: The Untold Story of America’s Secret Campaign Against Al Qaeda” (Time Books, 2011)

Eric Schmitt and Thom Shanker, “Counterstrike: The Untold Story of America’s Secret Campaign Against Al Qaeda” (Time Books, 2011)

There are many books about the war against Al Qaeda. Most of these focus on counter-terrorism or counter insurgency military tactics or espionage operations. These books have become more frequent with...

25 Okt 201342min

Brian Sandberg, “Warrior Pursuits: Noble Culture and Civil Conflict in Early Modern France” (Johns Hopkins UP, 2010)

Brian Sandberg, “Warrior Pursuits: Noble Culture and Civil Conflict in Early Modern France” (Johns Hopkins UP, 2010)

Brian Sandberg‘s Warrior Pursuits: Noble Culture and Civil Conflict in Early Modern France (Johns Hopkins University Press, 2010) significantly revises our understanding of early modern military cultu...

15 Jul 201357min

Dale Maharidge, “Bringing Mulligan Home: The Other Side of the Good War” (Public Affairs, 2013)

Dale Maharidge, “Bringing Mulligan Home: The Other Side of the Good War” (Public Affairs, 2013)

Dale Maharidge‘s Bringing Mulligan Home: The Other Side of the Good War (PublicAffairs, 2013) is something of a departure from our regular offerings. Normally our authors are established academics spe...

3 Jul 20131h 13min

David J. Silbey, “The Boxer Rebellion and the Great Game in China” (Hill and Wang, 2012)

David J. Silbey, “The Boxer Rebellion and the Great Game in China” (Hill and Wang, 2012)

Historian David Silbey returns to New Books in Military History with his second book, The Boxer Rebellion and the Great Game in China (Hill and Wang, 2012). The popular uprising known as the Boxer Reb...

3 Jun 20131h 16min

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