Hunter & Gather: Serving your Tribe. Honestly.

Hunter & Gather: Serving your Tribe. Honestly.

Hunter and Gather is a cross-category food AND supplement brand that's already achieving a gross sales value of nearly £6 million pounds.
In this episode, clever and passionate founders Amy Moring and Jeff Webster offer us a world-class case study on consumer targeting: if you can pinpoint a group of people who have a specific, higher-order need rooted in health, and you offer them a solution that satisfies this need in a far superior way to alternatives, the rules that the food industry has slavishly followed for 40-50 years can be broken.
We talk half-truths from big food, charging £14 for a jar of mayonnaise, lost ancestral wisdom, and why Hunter & Gather is NOT a vegan brand.

Episoder(123)

Founders: Should YOU be CEO? Are You Sure?

Founders: Should YOU be CEO? Are You Sure?

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Most Downloaded Episodes: Seedlip Founder on How to Be Disruptive

Most Downloaded Episodes: Seedlip Founder on How to Be Disruptive

In case you've JUST discovered Brand Growth Heroes podcast, we're digging into the treasure trove of our most downloaded episodes from our back-catalogue so YOU don't miss A SINGLE BUSINESS INSIGHT!Fr...

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From Panic Attacks to Dream Job : Stu Macdonald | ManiLife Peanut Butter

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We loved chatting to Stu....and you're going to love learning from this GOLD taken from our recent episode:  What happens when a founder steps back from doing everything and instead builds a team that...

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Most Downloaded Episodes: TRIP's Co-Founder Olivia Ferdi on TRIP's First 2 Years

Most Downloaded Episodes: TRIP's Co-Founder Olivia Ferdi on TRIP's First 2 Years

In case you've JUST discovered Brand Growth Heroes podcast, we're digging into the treasure trove of our most downloaded episodes from our back-catalogue so YOU don't miss A SINGLE INSIGHT!From slow-b...

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Bold Bean Co's Model: Remote First & Big Culture Vibes

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Bold Bean Co is doing team and culture differently.In this episode, co-founders Amelia and Ed discuss how the'yre building a high-performing, remote-first team with people working all across the UK an...

22 Aug 20254min

Grenade's £200M Exit to Mondalez: Juliet Barratt Co-Founder of Grenade LIVE On Stage

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This is one of our favourite interviews EVER! In this very special LIVE edition of Brand Growth Heroes, recorded at Bread & Jam Fest 2025, Fiona Fitz sits down in front of a live audience with the abs...

14 Aug 202548min

How Tonic Health Built a Team to Scale

How Tonic Health Built a Team to Scale

From Solo Hustle to Remote Rocketship: How Tonic Health Built a Team to ScaleIn this 5-minute power-packed short, handpicked by MKJ Ignite, we hear how Sunna Van Kampen, founder of Tonic Health scaled...

6 Aug 20255min

How Bio & Me Grew 15X in 4 Years - Without Losing Their Gut Instinct!

How Bio & Me Grew 15X in 4 Years - Without Losing Their Gut Instinct!

Bio & Me is one of the UK’s fastest-growing gut health food brands, co-founded by one of Fiona's former bosses at Nestle UK -  Jon Walsh, and leading gut health expert Dr. Megan Rossi. Built on a bran...

29 Jul 202548min

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