55: Branding 101 and What it Means to Lose it All with Daymond John of Fubu

55: Branding 101 and What it Means to Lose it All with Daymond John of Fubu

In the 1990s, the FUBU brand was everywhere, including on the backs of A-List celebrities like Will Smith, Janet Jackson, and LL Cool J. Like most trends, it seemed to come out of nowhere. But in the case of FUBU, it sort of did. When Daymond John started the company with his longtime friends, they only had about 10 shirts. They’d sneak into a hip hop video set, put a shirt on one rapper, then take the shirt back and go do the same at another video set. “Before you knew it people started to think of us as a huge clothing company, when we literally still had 10 shirts in a basement,” says John, now a celebrity investor on the hit reality show Shark Tank. Daymond John’s talent for building hype didn’t hurt, but that was only the beginning. While today John can regularly be seen on TV in flawless suits, closing six-figure deals, the rise of his game-changing streetwear company was a tumultuous one. The branding icon gained his financial chops the hard way, with lots of stumbles, and a constant learning process that continues today. In this episode you will learn: Marketing hacks to grow your business The key components of what makes a successful business How to bring confidence to the table when negotiating The importance of education and mentorship How to build an unwavering drive to succeed & much more!

Episoder(585)

478: Why Hope Is a Strategy with Brad Pedersen of Pela and Lomi

478: Why Hope Is a Strategy with Brad Pedersen of Pela and Lomi

Brad Pedersen says the best gifts come wrapped in ugly paper. And he’s seen some ugly paper. From going bankrupt three times to getting fired from his company after a merger, Pedersen has persevered t...

22 Sep 202359min

477: Why Consistency Beats Recessions with Evan Goldberg of Oracle NetSuite

477: Why Consistency Beats Recessions with Evan Goldberg of Oracle NetSuite

Evan Goldberg is the founder of the very first cloud software company, NetSuite. After his first failed attempt at a tech startup, he invested $2,000 into building a cloud accounting software that eve...

15 Sep 202352min

476: Design Slow to Go Fast with Phillip Fierlinger of Upstock

476: Design Slow to Go Fast with Phillip Fierlinger of Upstock

For over 25 years, Philip Fierlinger has created digital products and experiences that have set new design, business, and technology standards. He was embedded in the Silicon Valley community since it...

8 Sep 202355min

475: TikTok Content Recipe for Founders with Talia Datt

475: TikTok Content Recipe for Founders with Talia Datt

Are you camera shy? Talia Datt says if you’re a founder, you need to be in front of the camera because it’s the most effective way to build an audience is on social channels like TikTok. In her new fo...

1 Sep 202357min

474: Why Market Uncertainty Is Good for Founders with Sebastian Siemiatkowski of Klarna

474: Why Market Uncertainty Is Good for Founders with Sebastian Siemiatkowski of Klarna

Sebastian Siemiatkowski says financial uncertainty is the best thing that can happen to you. Siemiatkowski is the CEO and co-founder of Klarna, the world’s biggest “buy now pay later” company, bringin...

25 Aug 202358min

473: From Internet Sensation to Category Contender with the Co-founders of HiSmile

473: From Internet Sensation to Category Contender with the Co-founders of HiSmile

In just nine years, Nik Mirkovic and Alex Tomic built their smile care brand into a category disruptor on track to earn over a billion in annual revenue by next year. Mirkovic and Tomic don’t want sho...

18 Aug 20231h 5min

472: Feel Worthy of Your Business with Amy Porterfield

472: Feel Worthy of Your Business with Amy Porterfield

Amy Porterfield’s first two years of starting her own business were brutal. She was burnt out, confused, and contemplating going back to her job working for Tony Robbins. 14 years later, her marketing...

11 Aug 202349min

471: Why Entrepreneurs Will Benefit from AI with Linden Tibbets of IFTTT

471: Why Entrepreneurs Will Benefit from AI with Linden Tibbets of IFTTT

Linden Tibbets believes that with each new tech wave, problems will arise for entrepreneurs to solve. He says the recent AI frenzy will create opportunities for startups, creators, and early-stage bus...

4 Aug 20231h 9min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
pengepodden-2
utbytte
finansredaksjonen
morgenkaffen-med-finansavisen
rss-sunn-okonomi
livet-pa-veien-med-jan-erik-larssen
okonomiamatorene
tid-er-penger-en-podcast-med-peter-warren
pengesnakk
lederpodden
rss-fa-makro
rss-markedspuls-2
lederskap-nhhs-podkast-om-ledelse
boligbobla
rss-andelige-tanker-med-camillo