169 - Start before you’re ready — with Hoodzpah

169 - Start before you’re ready — with Hoodzpah

You might better know Jen and Amy Hood by their clever business name: Hoodzpah. The California-born, Kentucky-raised twin sisters co-founded their brand identity and type design studio because they had to. And before they were ready to. In this episode, Jen and Amy talk shop with us about how Hoodzpah came to be, the source of their entrepreneurial spirit, taking joy in doing the work, and how they’ve landed coveted clients like Disney, Target, and Nike. The conversation gets even more interesting when Chris asks, “How much do you charge for a logo?” A question that ultimately leads to a spirited debate on pricing and relative value. If you’re a designer, or considering starting your own design business, then give this one a listen and learn from two helpful and acclaimed design pros. Sponsored by Charles Schwab - schwab.com/plan Sponsored by Springboard - https://bit.ly/springboard-the-futur (Promo Code: NYTHEFUTURE1250) Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(437)

203 - Prototyping yourself — with Kate Pincott

203 - Prototyping yourself — with Kate Pincott

Kate Pincott is a product designer, design coach, and CEO/founder of Remote Design Coaching. Her mission: reconnect designers to their intuition and creativity. At the peak of her tech-design career, ...

24 Aug 20221h 8min

202 - Making a marketing strategy from scratch — with Joana Galvao

202 - Making a marketing strategy from scratch — with Joana Galvao

Joana Galvao is the founder of award-winning branding and web design agency GiF Design Studios. She is also on a personal mission to help fellow creative service providers stay booked solid. In this s...

17 Aug 20221h 8min

200 - Making sense of data — with Neil Hoyne

200 - Making sense of data — with Neil Hoyne

Neil Hoyne is an author, researcher, and marketing executive working at Google as Chief Measurement Strategist. He is also a senior fellow at The Wharton School and an advisor for Capital G. Neil spec...

3 Aug 20221h 4min

198 - Navigating the Creative Industry — with Susana Chen

198 - Navigating the Creative Industry — with Susana Chen

Susana Chen is the founder of the Asian Creative Foundation (ACF). ACF is a community organization that helps entry-level creatives find opportunities, navigate their career paths, and help make the c...

20 Jul 202252min

197 - Build Your Personal Brand — with Daniel Priestley

197 - Build Your Personal Brand — with Daniel Priestley

Daniel Priestley is an entrepreneur (several times over), but you may know him best from his book Key Person of Influence. Over the last decade, Daniel noticed a trend in successful businesses: visibl...

13 Jul 20221h 23min

196 - Self Sabotage Part 3 — with Chris Do

196 - Self Sabotage Part 3 — with Chris Do

In the final episode of our series on self-sabotage, we pick up where the conversation between Nidhi and Chris left off. If you missed the first two episodes, we suggest you go back and listen to thos...

6 Jul 202248min

195 - Self Sabotage Part 2 — with Chris Do

195 - Self Sabotage Part 2 — with Chris Do

In part two of our three-part series on self-sabotage, Nidhi speaks with Chris about his decision to abandon Blind and start The Futur. Blind was Chris’s branding and design agency. He started it in 1...

29 Jun 202250min

194 - Self-Sabotage Part 1 — with Nidhi Tewari

194 - Self-Sabotage Part 1 — with Nidhi Tewari

Have you ever worked so hard on something only to find yourself stuck and caught in what feels like a complete slog? At that moment, you may think: This isn’t working. It’s time to pivot. But what if,...

22 Jun 20221h 4min

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