209 - The 4 phases of Design Thinking — with Eric Moore

209 - The 4 phases of Design Thinking — with Eric Moore

Now that we understand what design thinking is, it is time we learn how to use it. In part two of our design thinking discussion, app designer Deanna joins Eric and Chris to walk us through her practical application of the framework. We start by explaining the four phases of the design thinking process and follow Deanna’s story and design process for context. We also discuss how making empathy maps (and what they are), Eric’s cleverly named rose-thorn-bud concept, and where data analysis and confirmation bias come into play. Sponsored by First Republic Bank - https://firstrepublic.com HolaBrief - https://www.holabrief.com/thefutur Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(437)

237 - Jump as high as you can — with Vinh Giang

237 - Jump as high as you can — with Vinh Giang

In this inspiring podcast episode, we welcome magician, father, and keynote speaker Vinh Giang to the show. Vinh walks us through his fascinating life and career path, sharing powerful personal storie...

19 Apr 20231h 21min

236 - Lean in to what makes you different — with Dr. Emmanuel Probst

236 - Lean in to what makes you different — with Dr. Emmanuel Probst

Dr. Emmanuel Probst is Global Lead of Brand Thought-Leadership at Ipsos, a leading market research agency in the world. He is also a WSJ bestselling author and adjunct professor at UCLA. We invited Dr...

12 Apr 202357min

235 - The Pursuit of Happiness — with Vince Lebon

235 - The Pursuit of Happiness — with Vince Lebon

Vince Lebon is a husband, father, and a curious design collaborator. He founded the experiential footwear brand Rollie Nation, where he has designed for and collaborated with celebrities. In this epis...

5 Apr 20231h 12min

234 - Tonal Influence — with Marshall Davis Jones

234 - Tonal Influence — with Marshall Davis Jones

In this episode, we are joined by Marshall Davis Jones, TEDx Speaker and founder of MindBodySpeak. Marshall is a competitive slam poet and world-bridger, known for his voice tone techniques that help ...

29 Mar 20231h 7min

233 - From BBQ to Branding — with Phyllis Strawder

233 - From BBQ to Branding — with Phyllis Strawder

Phyllis Williams-Strawder is a certified brand strategist, life and business coach, and psychology marketing specialist who is known as the Ghetto Country Brandmother®. She has a passion for guiding p...

22 Mar 20231h 24min

232 - There is wisdom in learning — with Kevin Finn

232 - There is wisdom in learning — with Kevin Finn

Kevin Finn is a TEDx speaker, advisor, internationally recognized branding designer, and author who works with individuals and groups dedicated to creating a positive impact at scale. With 30 years of...

15 Mar 202357min

231 - Knowing when to quit (Part 2)

231 - Knowing when to quit (Part 2)

In Part Two of our discussion on when to quit and when to push through, we hear stories from listeners about perseverance and strategic quitting. Joining us again are Nidhi Tewari and Stefan Bucher, w...

8 Mar 202344min

230 - Knowing when to quit (Part 1)

230 - Knowing when to quit (Part 1)

Acclaimed NFL coach Vince Lombardi once said, "Winners never quit and quitters never win." It's a motivating and catchy sentiment, but famed marketer Seth Godin begs to differ. In his book, The Dip, h...

1 Mar 20231h 1min

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