The 3 Ways To Get A CEO To Green Light High-Risk Marketing Ideas (#185)
Most CEOs and founders want marketing to focus on capturing demand. Kipp and Kieran dive into critical aspects of successful marketing leadership in 2024. Learn more on the importance of creativity a...
26 Des 202312min
Did Google Just Kill Email Marketing? (#184)
We can't have nice things. We've abused email to death. Kipp and Kieran dive into the impending email policy changes affecting Gmail and Yahoo users. Learn more on how the marketing landscape is evol...
21 Des 202327min
Brian Balfour Reveals How To Build An A+ Marketing Team From Scratch (#183)
The closer you are to the customer, the better you can tell that story. Kipp and Kieran dive into the nuances of marketing leadership with special guest Brian Balfour. Learn more on the imperative of...
19 Des 202344min
How To Create A Winning Marketing Plan For 2024 (Masterclass) (#182)
Founders and CEOs understand customers the best. Kipp and Kieran dive into how you can create a winning marketing strategy in 2024. Learn more on the importance of aligning strategy with customer pro...
14 Des 202343min
Reviewing The Best AI Tools For Video Production (#181)
AI takes what you're already doing and makes it better. Kipp and Kieran dive into the evolving landscape of video creation. Learn more on democratizing content, the challenges of distinguishing betw...
12 Des 202329min
Google Launches Gemini AI (And It’s Better Than GPT-4)
Kieran and Kipp discuss the impact of Google's Gemini on the future of search. They highlight three core aspects of that stood out to them: a better search experience, the ability to build bespoke we...
7 Des 202329min
The 5 Biggest Marketing Opportunities For 2024 (#179)
Offering alignment with your audience is more important than brand recognition. Kipp is joined by Ralph Burns and Kasim Aslam (hosts of Perpetual Traffic) as they dive into the nuances of optimizing ...
5 Des 202343min
3 Lies You’re Being Told About AI… (#178)
AI is not here to replace your creativity; it's here to scale it. Kipp and Kieran dive into the evolving landscape of AI in marketing and tackling the common misconceptions. Learn more insights on sc...
30 Nov 202328min
