How to Become a Brand Tastemaker

How to Become a Brand Tastemaker

What’s brand taste and why is it so important? Kipp and Kieran dive deep into the world of brand taste using tangible examples of real-life brands that used emerging technology to align with their target audience, how to capture consumer excitement, how to be a front runner on trends, partnering with adjacent brands to raise your cultural impact, and more! Links Mentioned: Degenerate Apes https://www.degenape.academy/ Blank Soles https://www.blanksoles.com/ Chipotle’s Proof of Steak campaign https://twitter.com/chipotletweets/status/1574813978848595972 We’re on Twitter! Follow us for everyday marketing wisdom straight to your feed https://twitter.com/matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

Episoder(426)

I Used ChatGPT & n8n to Stop Customers from Leaving | Tina Huang

I Used ChatGPT & n8n to Stop Customers from Leaving | Tina Huang

Get Tina's Prompt Engineer Guide to make killer AI agents: https://clickhubspot.com/dte Ep. 388 Did you know that deep domain expertise—not just engineering chops—is now the critical skill for build...

30 Des 202529min

Can you really build a viral content creation app in under 10 minutes?

Can you really build a viral content creation app in under 10 minutes?

Want our AI App Builder Kit (with prompts)? Get it here: https://clickhubspot.com/vdb Ep. 387 Can you really build a viral content creation app in under 10 minutes? Kieran dives into the rapid pr...

18 Des 202513min

How to do 4 Hours of Data Analysis in 10 Minutes with AI (Claude)

How to do 4 Hours of Data Analysis in 10 Minutes with AI (Claude)

Want our free Data Storyteller Stack (7 AI prompts)? Get it here: https://clickhubspot.com/rvg Ep. 386 How can you turn painstaking manual data analysis and deck-building into just minutes of work? ...

16 Des 202518min

‘My Data Proves SEO is NOT Dead’ + How to Rank #1 on Google & AI

‘My Data Proves SEO is NOT Dead’ + How to Rank #1 on Google & AI

Get our 10 AI prompts to dominate SEO & AEO: https://clickhubspot.com/mbc Is SEO more relevant than we thought? Ep. 385 Kipp, Kieran, and Ethan Smith, CEO of Graphite, dive into the data behind the...

11 Des 202545min

Don't Hire a Developer Until You Watch This Gemini 3 Demo

Don't Hire a Developer Until You Watch This Gemini 3 Demo

Get our vibe code prompts: https://clickhubspot.com/dfm Ep. 384 Did you know that Gemini 3 can build an interactive landing page in less than 10 minutes? Kieran and Logan Kilpatrick, of Google, div...

9 Des 202545min

The AI Workflow That Lets 50 People Do the Work of 500 ($2B Founder Reveals)

The AI Workflow That Lets 50 People Do the Work of 500 ($2B Founder Reveals)

Steal These Workflows: 7 AI tools to build your startup in days, not months: https://clickhubspot.com/ehg Ep. 383 Can 50 people really do the work of 500 in the new AI era? Kipp, Kieran and guests ...

4 Des 202544min

The AI That Builds Apps for You (Claude Opus 4.5 Explained)

The AI That Builds Apps for You (Claude Opus 4.5 Explained)

Get our list of 60+ Claude hacks with prompts: https://clickhubspot.com/kbg Ep. 382 The Opus 4.5 model is “mind blowing”. Kieran dives into how the latest advances in AI are transforming the market...

2 Des 202520min

This New Google AI Feature Replaces 10 Hours of Work

This New Google AI Feature Replaces 10 Hours of Work

Get our free guide to Gemini & NotebookLM: https://clickhubspot.com/cfd Ep. 381 Google’s new Nano Banana Pro feature inside NotebookLM can complete tasks that would “have taken a human hours to do”....

25 Nov 202513min

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