Marketing Against The Grain19 Jul 2023

How to 10x A Boring Business With Marketing | Codie Sanchez (#140)

Would you rather be wrong or boring? Kipp Bodnar is joined by Codie Sanchez (Founder of Contrarian Thinking) to discuss the power of storytelling as a boring business. Learn about the hidden traits of great businesses, why most business models in media are awful, how to think about interacting with your community, and how to lean into your unfair advantages to win. Connect with Codie Contrarian Thinking https://contrarianthinking.co/ LinkedIn https://www.linkedin.com/in/codiesanchez/ Instagram https://www.instagram.com/codiesanchez/ About Codie Sanchez Codie runs Contrarian Thinking a financial media company and Contrarian Capital a small business holding company that does $50Million in annual revenue and is focused on bringing Main Street Businesses back. We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

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Episoder(443)

Side Hustle King: 3 High Demand AI Businesses I'd Start TODAY

200+ Business Ideas: https://clickhubspot.com/wrdj Ep. 437 How do you find business ideas before they go viral—and turn them into real income? Kipp, Kieran, and guest Chris Koerner (entrepreneur an...

21 Jul 0s

If You Use AI for Work, You Need a Second Brain

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16 Jul 21min

If You're A Marketer, Copy These Codex Skills (Or Stay Behind)

Free Claude + Codex Skill-Building Starter Pack: https://clickhubspot.com/clzf Ep. 435 Are you just asking AI questions, or are you actually building repeatable skills? Kipp and guest Riley Brown (...

14 Jul 32min

How 1 Human + AI Replaced a 15-Person RevOps Team

Free GTM Prompt Pack for Perplexity Computer: https://clickhubspot.com/gbvs Ep. 434 Can one RevOps leader and a team of AI agents really replace a 10-15 person operations team? Kieran and guest Na...

8 Jul 27min

Build An Army Of AI Employees To Run Your Business (With Hermes AI)

Build Your First AI Employee (Free Workflow + Prompt): https://clickhubspot.com/rkvr Ep. 433 What if you could have an AI employee working right alongside you, automating key business workflows? Ki...

1 Jul 39min

How Top 1% Marketers Are Shifting Their Strategy in Q3 2026

The marketing trends that matter this year: https://clickhubspot.com/djsk Ep. 432 AI usage does not mean productivity. Kipp and Kieran dive into the radical changes required to thrive in the AI-dri...

25 Jun 21min

Automate Boring Tasks With Codex & Claude Code in X Minutes

Workflow for building skills with Claude Code & Codex: https://clickhubspot.com/kcta Ep. 431 Should you just use Claude Code and Codex for your main workflows? Kipp, Kieran, and guest Peter Yang (l...

17 Jun 27min

How Beehiiv's Founder Turned a Newsletter Into a $1M Pipeline

Get our AI Newsletter Stack (with prompts): https://clickhubspot.com/weqr Ep 430 55% of buyers of a $10 playbook became paying users for Beehive, driving massive business value. Kipp and Tyler Denk...

10 Jun 26min