Authentic advertising? How video and context are creating engaging moments.
Tech Talks17 Jan 2023

Authentic advertising? How video and context are creating engaging moments.

Today we're exploring how video is changing the world of advertising. Technology built on keyword searches are fading in favour of video, and the influence of platforms such as TikTok. Our first guest is GumGum CEO, Phil Schrader, who talks about how his industry is being forced to innovate. Also on the show we chat to Nicole Flamarique, co-founder of The Good Goal. In an increasingly busy sustainability sector we question how you attract the attention of investors, so you have the money to make a difference! If you want more from Tech Talks sign up to Tech Talks Extra: www.nashsquared.com/the-hub/tech-ta…tra-signup-form

Episoder(856)

Our next guest is... Mohit Bhende

Our next guest is... Mohit Bhende

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Audrey Pe, Founder of WITech, asks "why wait?" if you feel you can make a difference!

Audrey Pe, Founder of WITech, asks "why wait?" if you feel you can make a difference!

Audrey is the teenage founder and director of WITech, an organisation committed to offering opportunity and changing the lives of young women. She's an award winning speaker who has been featured in E...

24 Mar 202035min

Our next guest is... Audrey Pe

Our next guest is... Audrey Pe

Audrey is a force of nature who I was lucky to meet at the Women in Tech Global Summit in Lisbon. She was nominated for the 'Aspiring Teen Award' and is someone I'm thrilled is joining the podcast! Th...

23 Mar 20202min

Sunny Dhami, RingCentral's Senior Director of Product Marketing, talks about working from home!

Sunny Dhami, RingCentral's Senior Director of Product Marketing, talks about working from home!

Sunny joins the podcast today to discuss how RingCentral are coping with the understandable surge in interest in their services, what their insight is on working from home, and how Covid-19 is showing...

20 Mar 202037min

Our next guest is... Sunny Dhami

Our next guest is... Sunny Dhami

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19 Mar 20202min

Charlotte Willis, Head of Governance IPS at Schroders, navigates a course into tech for women.

Charlotte Willis, Head of Governance IPS at Schroders, navigates a course into tech for women.

Charlotte talks about her role at Schroders, how sailing and trampolining have influenced her leadership style, and why she didn't want to be "on the inside" of a computer. This is a great listen from...

17 Mar 202036min

Our next guest is... Charlotte Willis

Our next guest is... Charlotte Willis

Tomorrow's guest is TechWomen 100 winner, sailer, and tech leader Charlotte Willis. We're covering all sorts of topics from women in tech to leadership. Before that, just how scary is it to be in a sm...

16 Mar 20202min

Sonya Barlow, Founder of LMF, talks about her take-aways from Omniwomen & Allies 2020

Sonya Barlow, Founder of LMF, talks about her take-aways from Omniwomen & Allies 2020

Sonya joins me to reflect on Omniwomen + Allies 2020, an event held on Tuesday 10th of March where we both spoke about the need for leaders to be kind, and vulnerable, as well as the importance of com...

13 Mar 202033min

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