Lulu Cheng Meservey: The PR Class You Didn’t Know You Needed
How I Write6 Sep 2023

Lulu Cheng Meservey: The PR Class You Didn’t Know You Needed

Lulu Cheng Meservey gives a masterclass on non-boring corporate communications, Korean pop culture, and religious fanaticism. Lulu shares what she’s learned running comms for startups, decoding cultural erogenous zones, and crafting impactful messages in 280 characters or less. Whether you're a writer, a communications professional, or simply curious about the intersection of K-POP and Internet whackos, this podcast is a window into modern communication. Lulu is currently the Executive Vice President of Corporate Affairs and Chief Communications Officer at Activision Blizzard, and was formerly head of comms at Substack. Her newsletter “Flack” is a new playbook for communications, written to help you win over people who matter, without wasting time or being cringe. Twitter: https://twitter.com/lulumeservey Newsletter: https://www.getflack.com/ Want to learn more about the next cohort with Write of Passage? Click here: https://writeofpassage.school/hiw Want to learn more about How I Write? Website: https://writeofpassage.school/how-i-write/ YouTube: https://www.youtube.com/@DavidPerellChannel/videos Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(126)

Andrew Stanton: Meet The Writer Behind Toy Story 5 | How I Write

Andrew Stanton: Meet The Writer Behind Toy Story 5 | How I Write

This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite ...

24 Jun 59min

Michael Pollan's Best Writing Advice | How I Write

Michael Pollan's Best Writing Advice | How I Write

This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite M...

17 Jun 1h 12min

Andrew Hunter Murray: How to Write Fiction Incredibly Well | How I Write

Andrew Hunter Murray: How to Write Fiction Incredibly Well | How I Write

This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite An...

10 Jun 1h

Noah Hawley: How He Wrote Fargo | How I Write

Noah Hawley: How He Wrote Fargo | How I Write

Noah Hawley has written books, movies, and TV shows like Alien Earth and Fargo. He's been successful not just because he's a talented writer, but also because he's a consummate professional. He's flue...

3 Jun 1h 26min

Suleika Jaouad: NYT Bestselling Author Teaches Writing | How I Write

Suleika Jaouad: NYT Bestselling Author Teaches Writing | How I Write

Suleika Jaouad says: "If you want to write a good book, write what you don't want others to know about you. But if you want to write a great book, write what you don't want to know about yourself." S...

27 Mai 58min

Tom Segura: How to Tell Jokes | How I Write

Tom Segura: How to Tell Jokes | How I Write

Tom Segura, a comedian known for specials like "Completely Normal" and "Sledgehammer", is also the creator of the TV show "Bad Thoughts". He's appeared on "Conan" and "The Late Show with Stephen Colbe...

20 Mai 1h 13min

Maria Popova: How to Write Something Truly Wise | How I Write

Maria Popova: How to Write Something Truly Wise | How I Write

Maria Popova writes one of the internet's best personal blogs. Originally called "Brain Pickings", it is now known as "The Marginalian". She has published more than 6 million pages of writing there, a...

13 Mai 57min

Yann Martel: Life of Pi Author Reveals His Writing Process | How I Write

Yann Martel: Life of Pi Author Reveals His Writing Process | How I Write

Yann Martel is famous for writing "Life of Pi", which wasn't just a standout book but also an Academy Award-winning movie. What stood out to me about him is that he's strikingly well-read, and he's de...

6 Mai 1h 11min

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