EP 69: Who Runs The World?!: Itu Chaudhuri’s reflections on Art, Technology, and Human Existence.

This episode is incredibly special to me, as I sit down with Itu Chaudhuri, not just a brilliant designer, and a design entrepreneur, but someone I deeply admire for his unique way of thinking about life, art, and the world we live in. Itu has also been a columnist with the likes of Economic times, Business Standard, and his has his own newsletter called ‘the yellow envelope’, which I highly recommend you subscribe to.

Him and his team at ICD have worked with numerous multinational brands of repute and have produced award winning work over the years. Check out their website linked below to get a flavour.

Our conversation goes far beyond design—touching on existential questions like Who really runs the world? We discuss the intricate relationships between art, design, and craft, and Itu shares his powerful insights into how technology and AI are reshaping our lives and future.

More than anything, this episode captures Itu’s deep reflections on what it means to be human in a rapidly evolving world. We explore his philosophy on life, his early influences, and his views on spirituality and the concept of God. There’s a personal side to this conversation, too—his worldview is something that has shaped me, and I can’t wait for you all to experience the depth of his insights.

Whether you're a designer, a thinker, or simply someone curious about the bigger questions of life, this episode will leave you thinking long after it ends.

Itu’s wisdom and worldview have personally inspired me, and I’m excited to share this conversation with you. Don’t forget to subscribe for more thought-provoking episodes.

We hope you will enjoy this episode and let us know your thoughts in the comments

If you have any guest suggestions for our podcast, mail us at:- findyourultra@gmail.com

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Show Notes:

Itu's talks on Design:

https://youtu.be/Rkh--gxHhQY?si=YluEp1dHJY8b768z

https://youtu.be/_IDa6JdAr2E?si=VI139Av1rYoU6N3Q

Abhi Munde’s poem recited by the host

https://www.youtube.com/watch?v=fHEIrc7ze7g

In which Annie gives it those ones

https://www.youtube.com/watch?v=xBSaG3oJm6Q

The Quote: "The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to function." Is by F. Scott Fitzgerald

Seven Ages poem by Robert Conquest

The one by Shakespeare:

https://images.app.goo.gl/nFHDmRiGhGpzNrqDA

Print Capitalism:

https://en.wikipedia.org/wiki/Print_capitalism

Article on office:

https://www.icdindia.com/posts/dear-office-your-services-are-terminated

#ItuChaudhuri #Art #Design #Technology #AI #Philosophy #Podcast #DeepThinker

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Itu isn’t very active on Social Media, but here are some of the places you can connect with him:

Instagram: https://www.instagram.com/ituchaudhuridesign/

LinkedIn: https://www.linkedin.com/company/itu-chaudhuri-design

X: https://x.com/icdindia

https://x.com/ituchaudhuri

Facebook: https://www.facebook.com/ItuChaudhuriDesign/

Website: https://icdindia.com/

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