VP Sales Impossible Foods, Dana Worth: From Gourmet to Fast-Food: How He Built Impossible Foods’ Go-To-Market
Impossible Foods has a mission to eliminate the use of animals in the food system by 2035. With the growing success of the company’s plant-based meat products, such as the Impossible Burger, this visi...
12 Apr 202147min
CRO Cloudflare, Chris Merritt: Creating an Authentic Content-driven Strategy
Just take it from website security industry executive Chris Merritt — the internet was not designed with security and performance in mind. As President of Field Operations and CRO of Cloudlflare, Chri...
5 Apr 202152min
SVP Salesforce, Mike Wolff: Tips for Becoming a More Effective Sales Leader
After 18+ years working in multiple high-level sales positions at Salesforce, Mike Wolff knows what makes a good leader. On this week’s episode of Go To Market Grit, Mike and Joubin talk about the lea...
29 Mar 202150min
CSO Relativity, Peter Kim: The Values of a People-Centric Leader
Leadership is in Peter Kim’s DNA. Since he got his first management job running a Subway on the weekends when he was 14-years-old, Peter has built successful sales teams at companies such as LinkedIn ...
22 Mar 202147min
CRO PagerDuty, Dave Justice: The Principles of Successful Crisis Leadership
Dave Justice knows a lot about crisis leadership. Over his almost 21 years in sales, he’s successfully navigated through the dotcom and housing bubble crashes — and now, the COVID-19 pandemic. After 1...
15 Mar 202151min
CRO Amplitude, Matt Heinz: Exploring The Mindset of a Successful Sales Leader
When Matt Heinz took a quota-carrying sales job in 2011 after having worked in sales leadership, he knew that “it was a step back, from the way that you look at it on a piece of paper.” But in the end...
8 Mar 202147min
SVP Global Strategic Services at UiPath, Jay Snyder: Driving Customer Engagement Through Value-Based Selling
If a customer doesn’t understand how a product will provide a positive impact to their business, will they buy it? It may seem like a simple question — but for Jay Snyder, identifying and communicatin...
1 Mar 202140min
CRO Clari, Kevin Knieriem: Exploring the Benefits of Data-Driven Sales
No matter how advanced sales technology gets, it’s still imperative for Kevin Knieriem to listen to his gut intuition when it comes to making business choices. And for good reason — his “Spidey senses...
22 Feb 202148min
