A book, a baby, and a billionaire

A book, a baby, and a billionaire

We're giving away $100,000 for AppSumo's Black Friday Giveaway.

This week, as my baby sleeps and makes cute noises beside me, I'm sharing parenting lessons I've applied to running my business.

I'm also sharing a brilliant new business model I recently discovered that can be adapted to countless industries. Also my takeaways from an awesome book you have to read!

Whether you're absorbed in family life, plotting your genius business idea, or looking to see a return on your investments, there's something in this episode for you.

In this conversation, you'll enjoy 3 BIG things:

  • Why parenting forces you to clarify your priorities.

  • The genius behind scalable business models like Baselang—and how you can adapt them.

  • Key lessons from Kochland on reinvesting, tracking ROI, and leveraging your strengths.

All these plus a bunch more ear nuggets along the way.

Check out Baselang and go learn some Spanish. Your first week is just $1, so there's no better time to begin.

You have to read this book Kochland by Christopher Leonard. It's the story of how three brothers—David, Charles, and Bill Koch—transformed a small Kansas-based oil company into Koch Industries (a $125+ billion empire and 2nd largest privately-owned company in the world).

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Episoder(387)

Distracted... Again!

Distracted... Again!

This month I've been thinking a lot about distractions and how easy it is to spend time on things that feel productive while avoiding the one thing that actually matters. I've been getting distracted ...

31 Mai 13min

We Lost 50%… Now What?

We Lost 50%… Now What?

I'm feeding my baby while recording this… she's spilling milk, I'm spilling AppSumo updates. Everybody wins.  So we've gone from 140 people down to around 40. Revenue has dropped hard. And for the fir...

29 Apr 23min

Is This A.I. Slop?

Is This A.I. Slop?

We were spending $56K/year on AI tools at AppSumo. A dozen subscriptions, nobody sharing anything. So we killed all of it and put the entire company on one Claude plan. Let's go. This episode I break...

30 Mar 12min

Baby #2

Baby #2

I just turned 44, and we just had our second daughter. Double girl dad. Let's go. This episode is a mix of life lessons, AI experiments, and some questionable investing decisions. I talk about what ha...

26 Feb 19min

Standards Matter

Standards Matter

I just had lunch with someone who sold a billion-dollar company. What stuck with me wasn't the money, it was how seriously he took standards. Not just in his work but through his entire life. This mon...

27 Jan 13min

Leading in 2026

Leading in 2026

It's New Year's Eve, and I've been taking stock of everything 2025 threw my way and what I want 2026 to look like. There were plenty of ups and downs, but what didn't work has forced me to rethink how...

31 Des 202537min

AppSumo Horizon

AppSumo Horizon

Today, I'm giving you part three of the AppSumo saga. Black Friday was rough, targets got missed, and the team felt it. But I zoomed out and the signals actually looked way better than expected. Refun...

1 Des 202525min

AppSumo Is at War

AppSumo Is at War

The past few months at AppSumo have been brutal. People are voting with their wallets and return buyers are down 40%. We lost some of the trust we spent years building and drifted from what made us gr...

22 Okt 202518min

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