722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1645)

575: Dan Pink teaches perfect timing

575: Dan Pink teaches perfect timing

Perfect Timing. Literally, when the best time is to do certain, daily activities. When it’s best to have certain types of conversations. When is the best time to do...just about anything. It’s amazing...

14 Mai 201856min

574: Triumphs from tragedies

574: Triumphs from tragedies

A message from Ziglar with one of the stories from him I reference over and over again. It focuses on a study of 300 top world leaders and the findings that 75% were raised in poverty, abused as child...

9 Mai 201841min

573: Improvement comes from effort - Habits with Chris Hogan

573: Improvement comes from effort - Habits with Chris Hogan

We are we are back with Chris Hogan, our guest in show 571. We go behind the scenes with Chris for our Habits show and talk through the 7 spokes in the Ziglar Wheel of Life, hearing what challenges an...

7 Mai 201820min

572: How to relate to others with value

572: How to relate to others with value

Today we don’t just hear a message from Zig Ziglar, we get 5 star training in relationship skills that empower us with the greatest asset a person can have. He is talking about sales and prospects. In...

2 Mai 201854min

571: Chris Hogan - Make the most of now

571: Chris Hogan - Make the most of now

We are talking about making the most of the time you have and that your beginning is now! I have a conversation with  Chris Hogan. Many know Chris as one of the primary personalities with Dave Ramsey....

30 Apr 201841min

570: Change your attitude or circumstance?

570: Change your attitude or circumstance?

A clip from Zig Ziglar, longer than normal, over six minutes. But we just couldn’t cut it more because it’s golden. Zig talks to us about the power of our attitudes and how the number one high octane ...

25 Apr 201843min

569: Something bigger is going on - Habits with Eben Pagan

569: Something bigger is going on - Habits with Eben Pagan

We are are back with Eben Pagan, our guest in show 567 and author of the new book, ‘Opportunity’. In this show we go behind the scenes and find out his habits for success following the Ziglar Wheel of...

23 Apr 201829min

568: Does your faith really benefit your life?

568: Does your faith really benefit your life?

Today we hear a heartfelt message from Zig Ziglar on faith. But it’s not a sermon. He is hitting on the reality of how faith impacts our literal lives. From it I asked on Facebook, where you can join ...

18 Apr 201845min

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