730: What to say to sell your product or service

730: What to say to sell your product or service

We generally approach conversations like we approach walking, you just do it. You don’t think much about it. While we aren’t judged too much on our walking, unless you’re a runway model, we are definitely judged, or maybe I should say responded to according to...how we do conversations. That reality is dramatically maximized when we have an agenda...when we are trying to influence someone to do something. Whether that doing is go on a date with us, getting kids to do homework or chores, or the big one...sell our product, service, or idea. Most everyone listening is at some point trying to sell someone, especially in our work, businesses, and careers. We are directly selling a product or service or idea and we are always along with it, selling ourselves. You may be trying to sell someone on giving you a raise or a promotion. So again, how do you go about it? Do you have any strategy at all? We talked with Phil Jones in episode 723 and some of what we covered was from his book, “Exactly What To Say”. With this topic in mind, I asked the Ziglar audience this question, “If I was really interested in your product or service and you had the chance to pitch me on it, right now, do you have any strategy for what you would say and how you would say it?” Ziglar’s roots are in sales, so I had Tom Ziglar join me in this show where we’ll work to cover this topic and help you understand a strategy you want for yourself. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1656)

A Formula For Peak Performance w/ Legendary Performance Researcher Steven Kotler

A Formula For Peak Performance w/ Legendary Performance Researcher Steven Kotler

I’m skeptical of any claim of a “formula” regarding personal evolution. And you’ll notice I say “a formula” and not “the formula.” But many things can be boiled down to some core ingredients. The diff...

4 Apr 20251h 7min

The Seduction of Pessimism vs the Increased Opportunity of Optimism w/ Sumit Paul-Choudhury

The Seduction of Pessimism vs the Increased Opportunity of Optimism w/ Sumit Paul-Choudhury

Sumit Paul-Choudhury shares that in his childhood he somewhat lost faith in mankind after starkly coming to the realization that not everyone is kind, good, and caring. Sumit went on to pursue science...

31 Mar 20251h 10min

Evolving Past The Ties That Bind In Your Family of Origin w/ Lori Harder

Evolving Past The Ties That Bind In Your Family of Origin w/ Lori Harder

Just over a year ago, my father died. I was 53. Thousands of people testified to his positive impact in their lives. Me included. And…the event helped me reveal some patterns I’d repeated, that were n...

28 Mar 20251h 4min

How Failure Is A Necessary Requirement For Mastery Of Anything w/ ETH University Zurich Professor Manu Kapur

How Failure Is A Necessary Requirement For Mastery Of Anything w/ ETH University Zurich Professor Manu Kapur

Failure is a popular topic in the self-improvement world, but I feel it's generally addressed like a motivational talk. Don't let failure get you down. It's part of life. It's not failing, it's trying...

24 Mar 20251h 8min

Balancing Looking Good With Feeling Good & Giving Yourself Grace w/ Fitness Celebrity Chalene Johnson

Balancing Looking Good With Feeling Good & Giving Yourself Grace w/ Fitness Celebrity Chalene Johnson

I don’t normally gravitate towards people with the huge followings and big brand personalities. But I also like a good, down to earth story of personal evolution, and this is one I’m bringing back. A ...

21 Mar 20251h 5min

Imagine Your Life As Literal Fiction - How Would You Narrate It

Imagine Your Life As Literal Fiction - How Would You Narrate It

I’m thinking of a movie, Stranger Than Fiction. It came out in 2006 starring Will Ferrell, Emma Thompson, Dustin Hoffman, and Queen Latifah. In it, Will Ferrell plays a mentally unstable IRS auditor w...

19 Mar 202519min

How To Revise Your Self-Talk & Revamp Your Very Existence w/ Marianne Renner

How To Revise Your Self-Talk & Revamp Your Very Existence w/ Marianne Renner

We all think we know what self-talk is. But I think we miss the gravity of it. I’m reminded of the joke where one fish asks another fish "how's the water?" The other fish replies, "what the heck is wa...

17 Mar 20251h 24min

Filling The Deficit Of Mentoring In Your Life w/ Ken Blanchard & Claire Diaz-Ortiz

Filling The Deficit Of Mentoring In Your Life w/ Ken Blanchard & Claire Diaz-Ortiz

Mentors. Chances are slim you have someone who really fills the role. These days people will tend to cite their favorite authors and philosophers and influences as their mentors. And to that degree, I...

14 Mar 202559min

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